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RFU

  • You’re sued and you know you are: New law puts onus on clubs to prevent player abuse

    Sport Business

    Professional sports teams, governing bodies and operators of stadiums and events could all face legal action if players receive abuse due to changes in the law this month, writes Charlotte Smith. Sports organisations have historically treated abusive behaviour directed at players, coaches and officials largely as a welfare, reputational and regulatory issue. However, from 1 [...]

    Young girl in England football shirt holds ALL PLAYERS ARE AMAZING WE STAND WITH YOU Jess Carter sign
  • England Rugby in first ever back-of-shirt deal with £5m a year Lloyds signing

    Sport Business

    Banking giant Lloyds has become England Rugby’s first ever back-of-shirt partner after the world’s richest union added the City staple to its sponsorship portfolio. It comes six months after City AM revealed Lloyds had held talks with England chiefs over back-of-shirt and back-of-shorts sponsorship. The deal will see the financial giant’s logo appear above the [...]

    Maro Itoje, Lark Davies, and a child stand with a black horse on a rugby pitch, facing empty stadium seats.
  • RFU left waiting on Twickenham gig planning meeting after NIMBY opposition

    Sport Business

    England Rugby chiefs are being forced to wait for a crucial planning meeting over the future of events at Allianz Stadium. Hopes had been raised that a meeting to determine whether the Twickenham arena could significantly boost its number of non-sporting events – from three to 15 – would be held in September. But the [...]

    Rugby players on the field with a packed stadium, England vs. Ireland match displayed on screens.
  • Women’s rugby in England is way ahead, and the RFU deserves credit

    June 26, 2026

    In a phrase many thought a rugby fan would never utter: The RFU, the governing body of the sport in England, is doing a world-leading job. Hold the front page, it surely cannot be true given recent controversies surrounding bonuses and the structure of the men’s game below Prem Rugby. But it is true. But [...]

  • Exclusive: London Irish still exploring Prem and URC rugby entries

    April 29, 2026

    London Irish are continuing to explore a return to professional rugby with routes into both Prem Rugby and the URC being assessed, City AM understands. The club filed for administration in 2023 before being purchased last year by the late Formula 1 team owner Eddie Jordan and the ownership is now looking for a way [...]

  • Exclusive: RFU in talks over back of shirt and short sponsor deals

    March 2, 2026

    The question that hangs over rugby union always seems to be a financial one: how can a sport with successful World Cups, a strong women’s game and a generally affluent audience struggle so much to commercialise itself effectively? That doesn’t seem to be an issue for England and its governing body, the Rugby Football Union. [...]

  • Automatic promotion and relegation from Prem Rugby scrapped

    February 27, 2026

    Automatic promotion and relegation from Prem Rugby has been scrapped after a crunch RFU Council vote on Friday. Yo-yoing between English rugby’s top flight Prem Rugby and the second tier Champ Rugby will be halted, with expansion teams admitted into the highest form of domestic rugby in England on a case-by-case basis. In what many [...]

  • Project Forge: Does the plan to save English rugby stack up?

    February 27, 2026

    This morning a plan that could alter the future of club rugby in England is expected to be nodded through by the RFU Council. The plan, dubbed Project Forge, could be the tonic for a domestic game that is in need of revenue boost. Based on the various reports I have read this week on [...]

  • Exclusive: RFU insist they will retain key role in spite of crunch votes

    February 25, 2026

    The RFU has insisted it will retain its key role across English rugby regardless of the outcome of two crunch votes this week which could see Prem Rugby ringfenced. On Friday the RFU Council will vote on proposals outlined in a recent Governance and Representation Review and is also set to approve plans, dubbed Project [...]

  • Exclusive: RFU monitoring possibility of protests against stadium sponsor Allianz

    February 17, 2026

    The Rugby Football Union is closely monitoring the possibility of protests against sponsor Allianz ahead of this weekend’s Six Nations clash between England and Ireland in Twickenham. Irish sport has seen a backlash over the insurance giant’s sponsorship of the Gaelic Athletic Association (GAA) amid the German firm’s alleged links to military companies which trade [...]

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