Wolff casts doubt on Horner plans to invest in Formula 1 team Alpine Sport Business Mercedes boss Toto Wolff has called into question plans for Christian Horner to invest in Formula 1 team Alpine. Horner, former team principal of Red Bull, is understood to be part of one of four bids in the race to buy a 24 per cent stake in French team Alpine. Horner has spoken to former [...]
Does Dyson’s Bath investment signal a new era for Prem Rugby? Sport Business If there was major surprise surrounding Red Bull’s entry into Prem Rugby last year, fewer heads would have been turned by news this week of Sir James Dyson’s investment in Bath. Probably because plenty had assumed he was paying for the upkeep of the club anyway. The deal – likely a debt-for-equity swap – by [...]
Senior Red Bull Racing figure leaves F1 team weeks before new season Sport Business The period of personnel upheaval continued at the Red Bull Formula 1 team on Tuesday with the departure of chief designer Craig Skinner. Skinner had been with the outfit for 20 years and his departure follows in the footsteps of the likes of design guru Adrian Newey and former Team Principal Christian Horner in leaving the [...]
Icons, purpose and gastronomy: How brands can win at the 2026 World Cup December 7, 2025 The Fifa men’s World Cup is more than a tournament, it’s becoming the most glamorous, immersive and culturally defining sporting event of the decade. With 48 teams, three host nations, and a projected $17bn economic impact, the scale of the World Cup is staggering. And in true American style, Fifa has even announced the 2026 [...]
Mercury13: Mata-backed women’s football group lines up Spanish club November 26, 2025 Juan Mata-backed investment group Mercury13 is in advanced negotiations about buying a stake in Spanish top-flight women’s club Levante Badalona. Mercury13, which bought FC Como Women in 2024 before investing in WSL2 club Bristol earlier this year, has pledged $100m to build a global portfolio of clubs, with Badalona earmarked to be its next investment. [...]
No Limits Tour: Cliff diving, Tom Daley and the TikTokification of sport October 4, 2025 When launching a new sports property it helps to have one of the biggest names in the game lend their support and, in diving, they don’t come much bigger than Tom Daley. So it was a timely boost to the No Limits Tour Cliff Diving Championship that former Olympic champion Daley agreed to appear in [...]
Red Bull sales spike ahead of England ban October 3, 2025 Sales of Red Bull have spiked ahead of a planned new law in England to ban energy drinks being sold to under 16s. The giant has reported a UK revenue of £668.3m for 2024, up from the £594.1m it achieved in 2023. New accounts filed with Companies House also show that its pre-tax profit rose [...]
Newcastle’s Red Bull takeover litmus test for Prem Rugby governance September 26, 2025 Red Bull’s ownership of Newcastle will be a “litmus test” of the quality of Prem Rugby’s current governance structures, according to a top business management consultant. The energy drink giant entered English domestic rugby this summer with the purchase of lowly Newcastle, who take on Saracens this evening in their first sell-out since 2018. But [...]
Prem Rugby: Four business stories to watch this season September 25, 2025 English top flight rugby is back this evening with a snazzy new brand: the Premiership has become the Prem, and Thursday nights are the new Fridays. Sure, tonight’s opener between Sale Sharks and Gloucester is a one-off to accommodate the Women’s Rugby World Cup final at Allianz Stadium, but a lot is going on in [...]
Horner leaves Red Bull with £80m pay-off as F1 return touted September 22, 2025 Former Red Bull Racing team principal Christian Horner officially severed all ties with the Formula 1 team on Monday, insisting his two decades at the team had been “an honour and privilege”. Horner, married to Spice Girl Geri Halliwell, was sacked by the team in July and leaves the Milton Keynes outfit amid rumours he [...]