Keith Pelley interview: European Tour chief on PGA Tour alliance, why 2021 is even tougher than 2020, and when fans can return to golf April 9, 2021 Since 14 April 2020, Keith Pelley has been getting used to a new way of starting each day. At 7:45am the chief executive of golf’s European Tour dials into a conference call with 14 colleagues to discuss which tournaments are on, which are off and need replacing at short notice, and which hang in the [...]
The Masters 2021: How much prize money players can at this week’s iconic golf tournament April 7, 2021 Winning the Masters is more about Green Jackets than greenbacks, but the prize money isn’t to be sniffed at either. This article details how payouts at men’s golf’s most iconic tournament compare with those at the other three majors. It will also illustrate how the Masters prize money has increased over time, and reveal who [...]
Sam Torrance Masters 2021 preview: The five players I expect to challenge at Augusta – and why I’d love to see Rory McIlroy or Lee Westwood triumph April 6, 2021 Whether it’s in November or April, the Masters is special. I enjoyed the last one as much as any other, despite it taking place in autumn rather than the traditional spring conditions. But I’m very excited for this week’s 85th outing at Augusta, which I expect to play harder than it did five months ago. [...]
Sam Torrance: Masters magic can unlock more major success for vastly improved Dustin Johnson November 16, 2020 You couldn’t have asked for a much better Masters than the one Dustin Johnson just won in fantastic fashion. OK, it’s more exciting when there’s two or three players vying at the end, but he was sublime and outclassed the whole field. The signs were there. Johnson’s form going into Augusta included four top twos [...]
The Masters effect: How winning a green jacket can double a player’s social media following November 13, 2020 Some spoils of winning the Masters are easy to quantify, like one green jacket and around two million dollars. Others – joy, relief, satisfaction, prestige, profile – are less so. But new research has attempted to put a figure on the last of those by analysing the social media followings of recent Masters champions. Tiger [...]
Fast starters at the Masters beware: Augusta National is a graveyard of first-round leads April 10, 2019 The Masters is synonymous with drama. From Rory McIlroy’s final-round nightmare in 2011 to Greg Norman’s collapse when holding a six-shot lead in 1996, there has been plenty of heartbreak. For all the despair, there has also been much joy. Augusta was the backdrop for Sergio Garcia’s emotional first Major title at the 74th attempt [...]
Golf Comment: Danny Willett’s European Masters win is sign of changing of English guard July 27, 2015 Danny Willett’s triumph at the European Masters on Sunday, his second win in eight months, was a great response to going close at the Open a week earlier, but it was also symptomatic of a wider trend. Read more: Willett hails his resilience after securing third Euro Tour success It was further evidence that [...]
Jordan Spieth’s sponsor Under Armour was the other winner at the 2015 Masters April 13, 2015 Jordan Spieth wasn’t the only winner at the 79th Masters in Augusta this year. His sponsor Under Armour will also come out of golf’s first major tournament of the season with its profile raised and reputation enhanced. Under Armour, the American sportswear brand, overtook Adidas in its domestic market last year with sales of $1.2bn [...]
Masters 2015: Here’s why Jordan Spieth’s record-equalling win was so special April 13, 2015 Winning the Masters is an impressive, rarefied feat in itself. Winning it at 21 years of age even more so. But triumphing at Augusta in the style demonstrated by Jordan Spieth this weekend is truly something special. Not only did the young Texan fulfill the goal he's been gunning for from childhood almost as soon [...]
Rory McIlroy and Jordan Spieth encourage millennial interest in the Masters April 8, 2015 When the 2015 Masters gets underway in Augusta tomorrow, it won’t just be the familiar old guard in chino slacks tuning in to watch the action. According to a study from the sports industry advisers Repucom, the Masters is the most popular tournament amongst younger viewers and will likely attract a more youthful audience than [...]