LeBron James opts into £38m contract as Lakers set for $10bn deal Sport Business LeBron James is set to play in the Lakers’ new ownership era after opting into a £38m contract option. It will mean the 40-year-old, who turns 41 in December, will compete for the Los Angeles side for a 23rd season. The American is just 50 appearances short of Robert Parish’s NBA record, having played 1,562 [...]
NBA: LeBron and Curry beaten by Slovenia’s Doncic for jersey sales Sport Business Slovenian Luka Doncic has become the first overseas NBA player to top the list of the most popular jerseys in American basketball. It is the first time in over a decade that a player outside of LeBron James or Stephen Curry has held the title, when New York Knicks’ Carmelo Anthony was the jersey in [...]
Production firms backed by James Corden and LeBron James in major merger Business A production company backed by James Corden, which is behind plans for a £450m film studio in Sunderland, is to merged with a business founded by LeBron James. The merger between The SpringHill Company and Fulwell 73, which is expected to complete in the coming weeks, will be backed by Fenway Sports Group, RedBird Capital [...]
Messi and LeBron beaten to top spot in athlete marketability rankings October 22, 2024 US gymnast Simone Biles has beaten LeBron James and Lionel Messi to be named the most marketable athlete in the world by sports industry experts. Real Madrid and Brazil footballer Vinicius Jr is second, followed by NBA legend James, women’s basketball sensation Caitlin Clark and Messi in the list published by SportsPro magazine. Biles, who [...]
Iconic LeBron James jersey to be auctioned August 29, 2024 The high school basketball top worn by LeBron James in a now legendary photo shoot for Sports Illustrated is expected to fetch over $1m when it goes under the hammer in September. The sale, which comes shortly after an iconic Babe Ruth jersey was bought at auction for a record-breaking $24m (£18m), is the marquee [...]
NBA return to London would be ‘wonderful’ says USA and Warriors coach July 3, 2024 Kerr's star-studded USA team will play at the O2 this month before heading to the Paris Olympics.
Copper Box to host GB Basketball fixtures ahead of Paris 2024 Olympics May 21, 2024 Great Britain will host a pair of basketball internationals in July as the sport prepares for the Paris 2024 Olympics in the summer. The GB Basketball men’s team will take on South Sudan on Thursday 18 July at the Copper Box while the women will take on Germany on Sunday 21 July. The Olympics will [...]