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      Cristiano Ronaldo can cash in from Saudi Pro League streaming initiative

      Cristiano Ronaldo in a yellow Al Nassr FC jersey on a soccer field

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Football finance

  • Multiple US investors signal interest in £350m deal with Farhad Moshiri for Everton

    April 11, 2022

    Everton are the latest Premier League club to attract interest from US investors, according to reports. The Merseyside club have made huge losses under owner Farhad Moshiri, who has spent heavily on players in a failed attempt to restore the Toffees to former glories. Russia’s invasion of Ukraine has also hit Everton, who have been [...]

  • European football confirms new ‘financial sustainability regulations’ to replace FFP

    April 7, 2022

    European football’s governing body Uefa has confirmed the adoption of new “financial sustainability regulations” to replace its controversial financial fair play rules (FFP). The biggest change under the new system will see clubs’ spending on wages, transfers and agents capped at 70 per cent of revenue. The financial sustainability regulations will apply to all teams [...]

  • Liverpool FC NFT sale: Reds raise £1.1m but 95 per cent of digital artwork left unsold

    April 4, 2022

    Liverpool have closed their controversial NFT sale after selling just over five per cent of the available digital artworks of players such as Mohamed Salah. In the biggest project of its kind from a Premier League football club, Liverpool partnered with Sotheby’s to sell up to 171,072 NFTs for $75 (£57) each – $12.8m (£9.8m) [...]

  • Manchester United named top of the league for digital value generated by sports teams

    March 31, 2022

    Manchester United generated the most digital value of any sports team in the world last year, according to a new report published today. The Digital Value of Fans 2022 report is based on social media performance and was created by audience platform Horizm, which works with leading teams in several sports. Despite a fourth consecutive [...]

  • Everton FC registers £120m loss after pandemic impact and suspension of Usmanov support

    March 29, 2022

    Everton Football Club registered a £120.9m loss in 2021, meaning it’s almost £400m down over the last four years. The beleaguered Merseyside club attributed its loss to the pandemic as it published annual accounts this week, against the backdrop of severed sponsorship with a sanctioned Russian oligarch. It said there were £170m losses despite a [...]

  • Opinion: Crypto brands’ sporting land-grab is only just beginning

    March 29, 2022

    As Lionel Messi and Fifa become the latest to do huge deals with cryptocurrency and blockchain-related brands, sports sponsorship expert Henry Nash of Octagon assesses the major new player in the market. I suspect I wasn’t alone in thinking the Nielsen 2022 Global Sports Marketing Report would be a story of Covid’s brutal impact on [...]

  • Spanish football’s LaLiga backs financial fair play shake-up as “major step forwards”

    March 29, 2022

    Spanish football chiefs LaLiga have welcomed the proposed overhaul of European football’s financial fair play rules. New regulations set to be phased in from next year will see clubs’ spending on wages, transfers and agents’ fees capped at 70 per cent of their income but a greater tolerance for loss-making clubs.  LaLiga, which represents the [...]

  • European football club chiefs defend controversial changes to Champions League qualification

    March 29, 2022

    European football club chiefs have defended proposals to give more Champions League places to historically successful teams, saying they are “fair, add value and make sense”. The changes are set to take effect from 2024, when the competition’s group stage expands from 32 to a single 36-team league. Under plans approved by leading clubs, two [...]

  • Europe’s top football clubs back new spending cap in place of financial fair play

    March 28, 2022

    The influential European Club Association (ECA) has backed the proposed scrapping of football’s controversial financial fair play (FFP) rules in favour of a new cost-control system based on a soft spending cap. Uefa’s planned shake-up is the biggest change to the financial regulation of European club competitions such as the Champions League and Europa League [...]

  • Chelsea bankers reject bids from Saudi Media Group and Woody Johnson

    March 24, 2022

    The sale of Chelsea took a major step towards conclusion today when a number of bidders, including Saudi Media Group and Woody Johnson, were reportedly rejected. US bank the Raine Group, hired to sell the club by sanction-hit owner Roman Abramovich, contacted a number of unsuccessful bidders as it whittled down would-be buyers. Saudi Media [...]

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