How Formula 1 is reengineering car branding Sport Business It’s an old adage, but one particularly true for automotive brands, that where you show up as a brand really matters. Staples for car marketing are high-quality environments such as cinema, peak TV, eye-catching billboards and the like. Especially for cars – a category in which long-range priming is key – these quality touchpoints shape [...]
Massa’s £64m trial a risk for Bernie Ecclestone, lawyer warns Sport Business Filipe Massa’s £64m damages claim proceeding to trial represents a risk to Bernie Ecclestone and Formula 1, a top lawyer has warned. Brazilian Massa’s case against Ecclestone, Formula 1 and motorsport’s governing body the FIA saw a judgment handed down this week at London’s High Court saying parts of the claim can go to trial. [...]
Massa’s £64m damages claim vs F1, FIA and Ecclestone can go to trial, judge says Sport Business Felipe Massa’s £64m damages case against Bernie Ecclestone, the FIA and Formula 1 can go to trial, a judge has said. The case in London’s High Court involves former Formula 1 driver Massa and Lewis Hamilton’s 2008 World Championship winning season. The Brazilian is claiming damages due to ‘Crashgate’ – involving Nelson Piquet Jr deliberately [...]
Massa £64m damages case against F1 and Ecclestone set for court this week October 28, 2025 Legal action over the controversy of the F1 2008 crash, dubbed ‘crashgate’, is set for the English High Court this week, where a judge will hear allegations from Felipe Massa that the aftermath cost him the 2008 Championship. Brazilian driver Massa competed in F1 from 2002 to 2017, serving with several teams, notably Ferrari. During [...]
Formula E signs World Championship extension with FIA until 2048 July 25, 2025 Formula E has extended its exclusive contract with motorsport governing body the FIA, meaning it will remain the only all-electric single-seater World Championship until at least 2048. It comes ahead of the climax of Formula E’s 11th season in London this weekend, where Nissan driver Oliver Rowland is set to be crowned champion on home [...]
F1: Man Mohammed Ben Sulayem sacked to challenge for FIA presidency July 4, 2025 A man who was sacked by Mohammed Ben Sulayem will challenge him for the FIA presidency later this year, it was confirmed on Friday. American Tim Mayer announced on Friday morning that he would stand against the incumbent Emirati in December this year, despite being sacked as a Formula 1 steward by Ben Sulayem in [...]
Mohammed Ben Sulayem rival Carlos Sainz Sr backs out of FIA race June 25, 2025 President of motorsport’s governing body Mohammed Ben Sulayem is almost certain to remain head of the FIA after potential rival Carlos Sainz Sr chose not to stand against the Emirati. The current president is currently unopposed for the position of president ahead of December’s election despite a number of controversies under his recent tenure. He [...]
Hamilton wants ‘power seat at table’ amid FIA governance controversy May 2, 2025 Lewis Hamilton has said drivers can help in the governance of Formula 1 with “a power seat at the table”. The sport is facing discontent surrounding the leadership of FIA president Mohammed Ben Sulayem. The Emirati has seen some of his top officials resign over governance standards, has been slammed by the Motorsport UK chair, [...]
Top FIA official resigns over ‘breakdown in governance standards’ April 10, 2025 Deputy president for sport at the FIA, Robert Reid, has resigned from his role over “a fundamental breakdown in governance standards within motorsport’s global governing body”. Reid was a close ally of FIA president Mohammed Ben Sulayem but the duo have not seen eye to eye of late. The motorsporting body and Ben Sulayem have [...]
FIA and Formula 1 accept General Motors and Cadillac to 2026 grid March 7, 2025 Formula 1 and its governing body the FIA have approved Cadillac’s application to join the 2026 F1 grid. The move comes after their bid was approved for assessment in November following on from major governance changes at General Motors and Andretti. “The FIA and Formula 1 can confirm that, following the completion of their respective [...]