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f1

  • Horner leaves Red Bull with £80m pay-off as F1 return touted

    September 22, 2025

    Former Red Bull Racing team principal Christian Horner officially severed all ties with the Formula 1 team on Monday, insisting his two decades at the team had been “an honour and privilege”. Horner, married to Spice Girl Geri Halliwell, was sacked by the team in July and leaves the Milton Keynes outfit amid rumours he [...]

  • Boxpark to feature at British Grand Prix after Silverstone deal

    September 11, 2025

    Well-known London chain Boxpark will next year have a presence at the Formula 1 British Grand Prix after signing a deal with Silverstone. The partnership, described as “landmark” by both parties, will see Boxpark “deliver a festival-style fan experience” at the race track, which attracts around 500,000 across the British Grand Prix week. It builds [...]

  • F1: McLaren stake sale values team at record $5bn

    September 3, 2025

    McLaren’s 30 per cent stake sale values the Formula 1 team at north of $5bn, according to sources close to the deal. Majority shareholders Mumtalakat, the Bahraini sovereign wealth fund, and UAE-based investment group CYVN Holdings this week completed the purchase of all shares they did not already own to acquire 100 per cent of [...]

  • Formula 1’s popular F1 Arcade signs first franchise deal after $130m raise

    September 3, 2025

    Formula 1’s popular F1 Arcade product has this morning announced its first franchise agreement, with the viewing and gaming hub set to hit the Iberian Peninsula. F1 Arcade’s flagship location is at One New Change in St Paul’s, but the Formula 1 affiliated experiential hospitality offering also has sites in Birmingham, as well as Boston, [...]

  • McLaren F1 team set for £3bn valuation after stake sale

    September 1, 2025

    McLaren F1 is set for a £3bn valuation after two shareholders buy out the minority stakes they don’t already own. The sovereign wealth fund of Bahrain, Mumtalakat, and UAE-based investment group CYVN Holdings are set to buy out the 30 per cent holding in McLaren Racing that is not currently theirs, according to Sky News’ [...]

  • McLaren, a $100m-per-year deal and Formula 1’s sponsor boom

    August 31, 2025

    Formula 1 is becoming a hotbed for advanced sponsorship, and McLaren’s announcement has completed a special title set. BWT, Aramco, HP, MoneyGram, Petronas, Visa Cash App, Oracle, Stake and Atlassian; these aren’t simply some of the world’s most recognisable and developing brands but title sponsors for teams in Formula 1. And as of next year, [...]

  • Revolut leads $500m fintech push into Formula 1

    August 12, 2025

    Revolut, Airwallex and OKX are among global fintech giants turning to Formula 1 in a major advertising push. Fintech firms piled over $500m (£370m) into F1 sponsorship deals for the 2025 season in a bid to ramp up their promotions. It comes as the average value of an F1 sponsorship deal climbed to over $6m [...]

  • Formula 1 to open new F1 Box venue in London’s Westfield Stratford

    August 11, 2025

    Formula 1’s love affair with a new generation of fans is set to expand further with F1 Box, a new experience for fans in east London. Opening at Westfield Stratford in time for next weekend, F1 Box stems from the popular F1 Arcade in the Square Mile. The set-up will include a new simulator experience [...]

  • Lando Norris sells side hustle to Adrian Newey-backed group

    July 11, 2025

    McLaren F1 star Lando Norris has sold a majority stake in Quadrant, the entertainment and gaming brand he founded, to a company backed by Adrian Newey. London-based Veloce Media Group has agreed a deal which will see Norris remain the second-largest shareholder in Quadrant with a stake of more than 20 per cent. Quadrant was [...]

  • Apple eye Formula 1 rights as streaming rights battle looms

    July 9, 2025

    Tech giant Apple is in talks to show Formula 1 as the fight for racing rights across the world steps up. The US firm, which is an established streamer of sport, is looking to gain access to the rights for North America with ESPN’s deal coming to a close at the end of this season. [...]

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