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Emma Raducanu

  • Why Ryder Cup is commercial gold and other sports have failed to copy it

    Sport Business

    If the Ryder Cup didn’t exist, could you create it today? After all, this is an event that bends an individual sport into a collective enterprise, is rarely won by the away team, and hasn’t produced a close contest for 13 years.  It also sees a roster of golfers playing for love pitted against another [...]

    Europe defend the Ryder Cup against the United States this weekend
  • US Open Mixed Doubles Championship a smart revenue extractor

    Sport Business

    The US Open Mixed Doubles Championship gets underway today but it has been controversial. But does it strike a balance between being fresh and just a money maker? At some point later today it is likely that tennis fans will watch former grand slam winner Emma Raducanu face off against British No1 Jack Draper. This [...]

    The US Open Mixed Doubles Championship gets underway today but it has been controversial. But does it strike a balance between being fresh and just a money maker?
  • Raducanu banks £100,000 from French Open win

    Sport Business

    British tennis star Emma Raducanu has banked herself at least £100,000 after winning her opening round match at the French Open. The 22-year-old former US Open champion beat China’s Wang Xinyu at Roland Garros to reach the second round of the clay grand slam in Paris. By simply walking out onto Court Eight on Monday [...]

    British tennis star Emma Raducanu has banked herself at least £100,000 after winning her opening round match at the French Open.
  • Vodafone axe Emma Raducanu from £3m-per-year deal, reports

    April 14, 2025

    British tennis player Emma Raducanu has reportedly been axed from her £3m-per-year partnership with telecoms giant Vodafone. She had signed the deal in 2021 after becoming the first British woman since Virginia Wade in 1977 to win one of the four major tennis grand slams. Having claimed victory over Leylah Fernandez at Flushing Meadows at [...]

  • Great Britain dumped out of Billie Jean King Cup

    November 19, 2024

    Great Britain were eliminated from the Billie Jean King Cup on Tuesday with Emma Raducanu the only player to register a win in the semi-finals. The former US Open champion beat Viktoria Hruncakova 6-4 6-4 to put Great Britain 1-0 up in the best-of-three tie against Slovakia. But Katie Boulter was beaten 6-2 4-6 4-6 [...]

  • Great Britain through to Billie Jean King Cup semi-finals

    November 17, 2024

    Emma Raducanu and Katie Boulter won their singles ties against Canada as team Great Britain booked a place in the semi-finals of the Billie Jean King Cup. Canada came into finals week in Spain as defending champions but Raducanu toppled Rebecca Marino 6-0 7-5 and Boulter beat Leylah Fernandez 6-2 6-4 to give Britain a [...]

  • Three hacks for becoming the Leicester City of sport business

    November 1, 2024

    Rooting for underdogs is a national characteristic we need to nurture – and not just on the field, argues Alejandro Scannapieco of digital transformation company Sportian. Everyone loves an underdog, particularly in sport. Whether it’s Emma Raducanu winning the US Open or Leicester City’s historic Premier League title, moments when great odds are overturned in [...]

  • US Open: Five things to look out for at the last Grand Slam of 2024

    August 25, 2024

    The US Open kicks off on Monday. The final Grand Slam in the calendar year will see Carlos Alcaraz going for his third major title of 2024 and Coco Gauff vowing to retain the Women’s trophy she picked up last year. Here are the main talking points for the tournament before proceedings at Flushing Meadows [...]

  • Raducanu out of Wimbledon as qualifier Sun makes quarter-finals

    July 7, 2024

    Emma Raducanu was dumped out of Wimbledon on Sunday having lost in three sets to qualifier Lulu Sun in the fourth round at the All England Club. The former US Open winner was looking to become just the seventh British woman in the Open Era to reach the last eight at the All England Club [...]

  • Raducanu through as Brit Kartal makes Wimbledon history

    July 3, 2024

    Emma Raducanu breezed through to the third round of Wimbledon as fellow Brit Sonay Kartal made history at the All England Club. The former British No1 Raducanu swept aside Elise Mertens 6-1 6-2 to earn a spot in the next round. Kartal became the first British woman since 1997 to come into the tournament as [...]

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