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Augusta National

  • Familiarity of Masters and Augusta should be lesson to other golf majors

    Sport Business

    Let me get the azaleas reference out of the way in this first sentence. After all, no Masters preview is seemingly complete without citing Augusta’s horticultural features. The flora are just one ingredient, though, in the secret sauce of golf’s first major of the season which starts today. Even if other sports could steal the [...]

    Breaking news event with reporters and cameras gathered at a press conference podium in a corporate setting
  • The Masters delivers food now, and it’s desire wrapped in identity

    Sport Business

    Large Hosting Kit: sold out. The Classics Kit: sold out. Azalea Cocktail Kit: sold out. Masters fever really is here, and fans have been keen to snap up anything branded with the yellow colourway United States coastline and Augusta red flag. For a number of years now the Masters organisers have been selling hosting kits [...]

    Getty Images logo on a computer screen, representing a business context related to digital media and stock photography
  • Masters: McIlroy closes in on $121m Tiger Woods prize money target

    Sport Business

    Masters champion Rory McIlroy has closed the gap to Tiger Woods in the PGA prize money rankings after completing golf’s career grand slam on Sunday at Augusta National. It was the Northern Irishman’s first major since 2014 and he won it with victory over Englishman Justin Rose in a play-off. The feat at the iconic [...]

    Masters champion Rory McIlroy has closed the gap to Tiger Woods in the PGA prize money rankings after completing golf’s career grand slam on Sunday at Augusta National.
  • Masters 2025: Spectators paying $1,000 shut out at Augusta National

    April 7, 2025

    Spectators and players at this week’s Masters are set for early disruption after thunderstorms caused organisers to delay Monday’s practice round at Augusta National. Rain is forecast to fall all day, but it is hoped that players will be able to get out onto the famous course in the afternoon if, as expected, the worst [...]

  • Masters golf major to go ahead despite Hurricane Helene

    October 3, 2024

    Golf major the Masters will go ahead as planned despite falling victim to Hurricane Helene this autumn. The iconic Augusta National suffered “a lot of damage” due to the Category 4 hurricane hit the United States, according to chairman Fred Ridley. “The Masters will be held, [and] it will be on the dates it’s scheduled [...]

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