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algorithm

  • Alex Gerko’s XTX paid more than £500m in corporation tax in 2025

    Tax

    A London algorithmic trading firm run by billionaire Alex Gerko faced a corporation tax bill of more than £500m last year, the firm’s latest accounts show, making the company one of the largest individual contributors to the exchequer. Kings Cross-based XTX Markets was due to pay around £580m in corporation tax for 2025, according to [...]

    Alex Gerko from XTX Markets at a business conference, discussing market strategies and financial technologies.
  • Will an algorithm generate the next big Christmas ad?

    Opinion

    Christmas is coming and algorithms are at work, pushing the boundaries of creativity to ensure the tills keep ringing. But can AI tools ever really craft an ad that resonates on a deep, human level? Asks Paul Armstrong The Christmas ads have arrived, including a fake – and viral – John Lewis one, flooding our [...]

    Amelia Torode discusses UKs Christmas advertising trends amidst nostalgic themes, highlighting its cultural significance.

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