Adidas looks to Euro 2024 and Olympic success as UK sales suffer £100m drop Retail Sales at the UK arm of Adidas suffered a fall of more than £100m during its latest financial year despite growth in its own retail stores. The division, which is headquartered in Stockport, has posted a turnover of £1.15bn for 2023, down from the £1.23bn it achieved in 2022. In newly-filed accounts with Companies House, [...]
‘Nothing like it’ – England’s Euro 2024 run gives UK broadcasters a much-needed boost Euro The Euros may be over, but the tournament will have left a sweet taste in the mouth advertisers and broadcasters - unlike England fans.
Euro 2024 adverts review: Adidas, Coca-Cola, Sports Direct, BBC and Paddy Power review Who are the Jude Bellinghams and Jack Grealishes of the advertising world?