Ryder Cup: How £5,000, 24-carat gold coins could change sport mementos September 22, 2025 The inside story of Echo Collectibles, who are minting 24-carat gold coins with Keegan Bradley ahead of the Ryder Cup. This week, as Teams USA and Europe go to war on the Bethpage Black battlefield for the Ryder Cup, there will be countless pieces of merchandise on offer for both fans on the ground in [...]
Maher, mauls and moneyballing women’s rugby September 19, 2025 Much has been said about USA rugby player Ilona Maher’s potential move to wrestling and the WWE, and she herself has mentioned how she’d like to follow in the footsteps of people like The Rock in going from sport and entertainment into acting. The confidence of the most followed rugby player in the world is [...]
Ben Proud’s Enhanced Games switch puts pressure IOC to use its $5bn September 18, 2025 Rather than wondering why Ben Proud would sign up for the Enhanced Games, it is better to ask why he wouldn’t. The British swimmer’s commitment to the competition with an “anything goes” attitude to performance-enhancing drugs is a wake-up call for the Olympic movement. Money, as ever, lies at the heart of the matter. Proud [...]
Raine Group: Inside bank behind Chelsea, Man United and Hundred deals September 17, 2025 When a team or sporting entity changes hands, those doing the buying and selling usually command the headlines and screentime; think the Glazer family and Sir Jim Ratcliffe, or Roman Abramovich and Todd Boehly. But these well-known individuals could not complete their often multi-billion-pound transactions on their own. Enter, then, the Raine Group, the advisory [...]
Triathlon on the march: Why investors are piling into niche sport September 16, 2025 Anyone keeping a keen eye on the flow of private money into sports can’t fail to have noticed that, in among the multi-billion-pound football club acquisitions, white-ball cricket investments and putative new rugby competitions, triathlon has become a hot ticket. Ironman, the sport’s biggest brand, last week trumpeted what it believes is the single most [...]
How do you regulate the Independent Football Regulator? September 14, 2025 Former director and chairman of AFC Bournemouth, and current global head of sport at Pinsent Masons, Trevor Watkins discusses how to regulate the Independent Football Regulator This year more than any other promises major change for English football off the field rather than on it: the Independent Football Regulator (IFR) is now in the game. [...]
Rugby is crying out for celebrity investment September 12, 2025 If you take a gander across the sporting landscape there’s a plethora of celebrity faces propping up a new kind of club. Take Ryan Reynolds and Rob McElhenney at Wrexham, or Tom Brady at Birmingham City; both clubs have been propelled to stardom off the field as a result of celebrity investment – with the [...]
Lockyer: London Broncos consortium to invest if Super League bid dashed September 11, 2025 The consortium behind the proposed acquisition of the London Broncos rugby league team insist they’ll invest and play in the Championship if their Super League application is unsuccessful. A dozen clubs have expressed an interest in being part of an expanded Super League next season, when the English top flight grows by two teams to [...]
NBA Europe set for step forwards as league chiefs near green light September 10, 2025 Today in a New York hotel, the NBA’s executive and representatives of all 30 teams’ ownership will hold the third of their three scheduled annual meetings. On the agenda will be various matters of concern to the world’s biggest basketball league, but the most intriguing item is its plans for the sport in Europe. Subject [...]
How do brands pick the right sport sponsorships? September 9, 2025 Partnerships and deals are core elements to the sports sector, so how do brands pick the right sponsorships? It is easy to get lost in the seemingly endless numbers of sponsors littering sport. From the tiniest piece of Formula 1 carbon crowded with brand names to the vast displays plastered across some of the country’s [...]