Springboks enter long-term deal with British rugby brand Rhino January 1, 2025 The South Africa rugby Springboks have a seven-year deal with ball supplier Rhino in a major boost to the British-founded brand. The deal will see the world champions use Rhino balls for their home Test matches while the agreement stretches to the women’s international team, and the Currie Cup. Rian Oberholzer, chief executive of SA [...]
Morocco, Saudi Arabia and the US are the countries to watch in sport in 2025 January 1, 2025 Professor Simon Chadwick explains why Morocco, Saudi Arabia and the United States are his three countries to watch in sport in 2025. With the global sport industry apparently set to continue on its growth trajectory in 2025, albeit in the context of uncertain geopolitical times, many countries across the world will find themselves jockeying for [...]
Breakaway rugby talks not a ‘distraction’ to Rugby World Cup, says chief January 1, 2025 World Rugby chief executive Alan Gilpin has insisted that talk of a breakaway franchise competition is not a distraction, stating that any investment talk is “fantastic”. Reports have circled of a LIV Golf-style breakaway in rugby union with both private equity and sovereign wealth backers, to various degrees. Details of the supposed competition, which some [...]
Horse racing gets shot in arm as festive spectator numbers boom December 31, 2024 Horse racing tracks across the country boasted of increased attendances over the festive period as the sport got a much needed shot in the arm. Amid concerns in the sport about prize money and the number of horses starting in races, the Christmas break saw thousands flock to the country’s top courses. Newbury say spectator [...]
Ratcliffe, IPL and Littler: The City AM Sport 2024 year in review December 31, 2024 It was the year that was in sport; when iconic athletes retired, major brands made fascinating choices and one pole vaulter was knocked out of the Olympics because of his hefty package. The 12 months that made up 2024 weaved the retirement of cricketer James Anderson with the iconic breakdancer Raygun, it saw a German [...]
Women’s football and NFL: The biggest sports deals of 2024 December 31, 2024 Sport has been full of deals in 2024 with Premier League clubs being taken over, cricket selling stakes in franchise teams and transfers sending sports fans mad. But which were the standout deals of the last 12 months? Founder of SportsInvest Advisory Achille de Rauglaudre takes a look. March: Women’s football on the rise 2024 [...]
Ahead of the Game: Man United cuts could be copied by other clubs December 30, 2024 Manchester United’s controversial move to slash the funding it provides to its charitable foundation as part of cost-cutting measures introduced by Sir Jim Ratcliffe could be followed by other Premier League clubs. The Manchester United Foundation are set to be the latest victims of Ratcliffe’s drive to cut costs at Old Trafford, with Sky News [...]
The generation game: How sport should prevent young people deserting it December 30, 2024 Are young people into sport anymore? It’s a question we are hearing more and more often, and one that is causing a concern for some leaders. So should they be worried? Gen Z (born 1996-2010) are half as likely to describe themselves as passionate sports fans, compared to Millennials (born 1980-1995). Their traditional viewership also [...]
2025 must be the year of the partnership disruptor in sport December 29, 2024 Hardcore boxing fans may have felt sucker punched with the underwhelming Mike Tyson vs Jake Paul bout earlier this year. But it delivered knockout results for streaming giant Netflix and established a new contender in sports partnerships. It was an unexpectedly bold and wildly successful move for Netflix, crowning them as the surprise new champ [...]
Football, rugby and boxing: The most attended sports events of 2024 December 29, 2024 It’s no secret that the Brits love going to watch live sport. Whether it’s domestic action, international sport or a special annual event; we love it! So which event saw the most people through the turnstiles on a single day for each month of the year? We take a look. January 73,489, Old Trafford, Premier [...]