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Sport Business

  • FC Barcelona announce new Nike deal worth £1.4bn

    November 11, 2024

    Barcelona have announced a 14-year kit manufacturing deal with Nike worth £1.4bn in what is a record agreement of its kind. Despite murmurs of a fractious relationship between the Catalan club and the American sporting titan the deal will be worth around £105m per season for the LaLiga club. Real Madrid’s deal with Adidas is [...]

  • Chocs away: Nestle brand signs record sponsor deal with Formula 1

    November 11, 2024

    The multi-year agreement will begin in 2025 and see KitKat designated as the official chocolate bar of Formula 1.

  • Lords urged to add ‘Wimbledon clause’ to Football Governance Bill

    November 10, 2024

    The Football Governance Bill should be amended to include a “Wimbledon clause” that prevents any club from relocating without their fans’ consent, say campaigners. The suggestion is one of a raft of changes that Fair Game believes should be made to the bill, which will define the powers afforded to the incoming football regulator and [...]

  • Premier League in Jersey? If the Springboks went, anyone could

    November 9, 2024

    Jersey played hosts to South Africa’s Springboks earlier this month with the world champions following in the footsteps of the Lions and England in picking the Channel Islands as a training location. But why are the facilities so popular? “I am never washing my hands again,” exclaimed a youngster after a high five with Rugby [...]

  • David Howden: I will live and breathe the British and Irish Lions tour

    November 9, 2024

    Howden Group CEO David Howden has insisted he will live and breathe the British and Irish Lions next year in what will be the insurance firm’s first tour as front-of-shirt partner. Excitement has been steadily increasing ahead of the tour to Australia, where the team made up of rugby players from England, Scotland, Wales and [...]

  • Founder Favourites: The challenges of starting a business and buying a football club

    November 8, 2024

    In this episode of Founder Favourites, speaking to co-hosts Jennifer Sieg and Emmanuel Nwosu, Carol Shanahan tells the world how she managed to secure her first role in an all-male firm at the age of 17.

  • Hands off our underpants: F1 drivers slam meddling motorsport chief

    November 7, 2024

    Formula 1 drivers have accused Mohammed Ben Sulayem, president of motorsport governing body the FIA, of failing to provide financial transparency. In a wide-ranging open letter, the Grand Prix Drivers’ Association hit out at the FIA’s policy of fining drivers for minor indiscretions, such as swearing, wearing jewellery and choosing non-fireproof underwear. The GPDA also [...]

  • Ed Warner: Chair the football regulator? No thanks, not even for £130k

    November 7, 2024

    The job ad for the chair is being circulated widely by opponents of the concept of a regulator in the hope that a moderate rather than a zealot will land the role.

  • McIlroy: Smartest man Elon Musk can solve golf merger question

    November 6, 2024

    Rory McIlroy believes “smartest man in the world” Elon Musk and US President elect Donald Trump can help solve the impasse plaguing global golf. The PGA Tour, DP World Tour and Saudi-backed LIV Golf have been negotiating a deal that could unite the major factions of the sport under one banner but those talks, which [...]

  • Man City lose legal fight over former player’s unpaid wages

    November 6, 2024

    The English champions stopped paying Mendy his £6m salary in September 2021 after he was charged with multiple sexual offences.

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