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Sport Business

  • 2025 Champions Trophy was most watched ever, says ICC

    May 22, 2025

    The 2025 ICC Men’s Champions Trophy became the most watched edition of the tournament ever, global cricket chiefs have revealed. The 15 matches, hosted by Pakistan and the United Arab Emirates, gathered 368bn global views – a 19 per cent increase on the last edition in 2017, according to the International Cricket Council (ICC). Audience [...]

  • Grade II listed Crystal Palace sports venue set for major overhaul

    May 22, 2025

    The Mayor of London, Sadiq Khan, has unveiled new images of plans for the overhaul of the Crystal Palace National Sports Centre. The redevelopment of the Grade II listed multi-sport venue – which hosted the first Women’s FA Cup final and Usain Bolt as well as events such as Grand Prix motorracing – is set [...]

  • Exclusive: E1 Series set for London debut in showcase on Thames

    May 22, 2025

    Electric powerboat series E1, which features teams owned by stars including Will Smith, LeBron James and Rafael Nadal, will make its London debut this summer. An exhibition of E1’s high-speed RaceBird boats is set to take place on the Thames near Westminster on 2 July as the series looks to build its presence in the [...]

  • The FA Cup is still magic – and now this Crystal Palace fan can die happy

    May 22, 2025

    Long-suffering Crystal Palace fan Ed Warner savours his team’s moment in the sun, praises the FA for retaining the cup’s essential magic, and hopes his team don’t get too used to it… Toss a coin six times. The odds of it coming up heads every time is 1:64. Enter the FA Cup in the third [...]

  • Enhanced Games: Trump-backed ‘doping Olympics’ set for Las Vegas

    May 21, 2025

    Las Vegas has been selected as the host of the first so-called doping Olympics, organisers the Enhanced Games have announced. The event – which will involve limited track and field, swimming and weightlifting events and take place across Memorial Day weekend next May – will see athletes able to use performance enhancing substances to win [...]

  • London Broncos will tap Australian rugby league investment, but not NRL

    May 21, 2025

    The former Leeds Rhinos CEO behind a revival of the London Broncos rugby league team says the club will tap into Australian investment – but ruled out selling a stake to the NRL. Gary Hetherington unveiled a masterplan for the future of London Broncos, who are now in the second tier and facing financial uncertainty, [...]

  • Coca-Cola fizzes into life with Premier League deal

    May 21, 2025

    Coca-Cola returns as the Premier League’s official soft drink partner after signing a three-year partnership deal set to kick off for the 2025-26 season, as previously reported by City AM. It comes three years after the soft drinks giant left the English top flight. Coca-Cola had initially partnered with the Premier League for the 2018-19 [...]

  • Federer bringing Laver Cup back to London in 2026

    May 21, 2025

    The Laver Cup will return to London next year, when the O2 Arena will host the Ryder Cup-style tennis event for a second time. It comes four years after the capital last staged the competition, where Roger Federer chose the competition to bid an emotional farewell to the sport. “My final match in 2022 was [...]

  • Barclays agrees O2 Arena and Co-op Live deals in major coup

    May 21, 2025

    Banking giant Barclays this morning announced an expansion to their sponsorship portfolio, agreeing deals with the O2 Arena and Co-op Live. The duo of multi-year partnerships will see the firm become the founding partner of Manchester-based Co-op Live and the principal partner of Greenwich’s O2 Arena. An agreement with the 20,000-capacity O2 Arena – which [...]

  • Europa League final: Why winning competition is worth £120m

    May 21, 2025

    Tonight in Bilbao, Manchester United and Tottenham Hotspur will be hoping to salvage their season by winning the Europa League final.  The two teams are currently 16th and 17th in the Premier League, a far cry from the top-five finish required for a place in next season’s Champions League. However, winning the Europa League would [...]

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