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Rugby Union

  • Six Nations in-game ads pave way for football to be split into quarters

    Sport Business

    Like many Welsh rugby fans, the highlight of the first round of the Six Nations was the small moment of relief granted by the ad breaks in either half, twenty seconds of respite from giving away penalties, points and accumulating yellow cards.  I’m not sure everyone was as pleased to see them as me. They [...]

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  • Marketing win for Prem Rugby would be Andy Farrell at Saracens

    Sport Business

    Andy Farrell dropping Sam Prendergast for Ireland’s clash with England in the Six Nations this Saturday is a ballsy move. But the next time Farrell travels to Allianz Stadium, after this weekend, could be in a Prem Rugby final as a key cog in the Saracens machine. Because I am one of the growing number [...]

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  • Six London bars and pubs to watch the Six Nations at in 2026

    Sport Business

    The Six Nations is here, and it is time to scramble to book a table for the best fixtures throughout February and March. City AM has listed some of our favourites to try across the tournament. Take a look. Brigadiers The City’s favourite Indian grill, Brigadiers, is going all out for the Six Nations this [...]

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  • Ospreys: CMA case over Cardiff Rugby sale not yet live

    February 18, 2026

    Swansea Council’s call for the Competition and Markets Authority to look into the sale of Cardiff Rugby and the future of the Ospreys is yet to be made an active case. The local government of Wales’ third-biggest city has called upon the CMA to “investigate the proposed takeover of Cardiff Rugby which could lead to [...]

  • Exclusive: RFU monitoring possibility of protests against stadium sponsor Allianz

    February 17, 2026

    The Rugby Football Union is closely monitoring the possibility of protests against sponsor Allianz ahead of this weekend’s Six Nations clash between England and Ireland in Twickenham. Irish sport has seen a backlash over the insurance giant’s sponsorship of the Gaelic Athletic Association (GAA) amid the German firm’s alleged links to military companies which trade [...]

  • Fans negative towards Samsung and Virgin Atlantic Six Nations in-game adverts

    February 16, 2026

    The majority of Six Nations fans have reacted negatively to in-game adverts during the rugby tournament. UK broadcaster ITV’s coverage has been broken up with adverts during scrum resets across the opening two weekends of the tournament, which involves England, Wales, Scotland, Ireland, France and Italy. Samsung and Virgin Atlantic both saw an increase in [...]

  • Former Six Nations stadium to become 50,000-seat football arena

    February 13, 2026

    A former Six Nations stadium is set to be transformed into a new £380m, 50,000 arena for top flight football. The Stadio Flaminio in Italian capital Rome will be transformed from its current derelict state into a new state-of-the-art arena for Lazio The arena was opened for use during the 1960 Summer Olympics before it [...]

  • Boozing Six Nations fans to contribute £60m to British pub sector

    February 13, 2026

    Brits boozing during the Guinness Six Nations could boost the British beer and pub sector by £60m. An estimated 12m pints will be sunk during the five-round tournament, which began last weekend, according to the British Beer and Pub Association. The annual rugby union tournament consisting of England, Wales, Scotland, Ireland, France and Italy takes [...]

  • Six Nations: What is the Calcutta Cup and how many trophies can teams win?

    February 13, 2026

    The Six Nations is more than just a competition, it’s a series of rivalries between a number of rugby-playing nations. This weekend sees the Calcutta Cup up for grabs. There are a total of 10 gongs to be won and Scotland go into each tournament with hopes of securing seven of them – which is [...]

  • Two-job Townsend is on the brink but deserves break from Scotland fans

    February 13, 2026

    Scotland head coach Gregor Townsend may have played down rumours that he has agreed to take over as boss of Prem Rugby club Newcastle Red Bulls after the 2027 World Cup, but he currently advises the club south of the border on strategy and philosophy. So he’s well on his way, right? One thing is [...]

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