Ride-hailing giant Uber has teamed up with the Open University to offer free higher education courses to its drivers.
The firm has today launched Uber Pro, a tiered loyalty scheme that gives drivers access to a variety of courses depending on the number of trips they have completed as well as ratings they receive from customers.
Other perks include two free MOTs, 24/7 roadside assistance, discounted car maintenance allowance provided by the AA and a discounted gym membership is also available.
Jamie Heywood, Uber’s regional general manager for northern and eastern Europe, told City A.M. he hoped the scheme would make drivers “happier, and feel more appreciated by Uber”.
“We are trying to reward and encourage quality trips,” he added.
Uber Pro is already available in the US, Canada, Mexico, Brazil, Australia, New Zealand, India and France.
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On Tuesday Uber suffered a blow when it emerged that Transport for London (TfL) had granted it just a two-month extension to its licence to operate in the capital.
The firm has been operating on a 15-month probationary licence, which expired yesterday, ever since TfL stripped it of its licence in 2017 over safety and regulatory concerns.