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social media

  • Ofcom investigation launched into Grok AI deepfakes on X

    Regulation

    The media and online safety watchdog has announced an investigation into Elon Musk’s X, to determine whether the platform has done enough to protect Brits from explicit deepfakes generated by its Grok AI.  Ofcom pointed to “deeply concerning reports of the Grok AI chatbot account on X being used to create and share undressed images [...]

    Grok df2503 device showcasing advanced technology in a sleek, modern design for cutting-edge business applications
  • Trump official warns UK on ‘Russia-style’ X ban after Grok row

    Politics

    A key Trump administration official has sent the UK a firm warning following speculation Elon Musk’s X platform may face a ban after a scandal around AI-generated images. Sarah Rogers, under-secretary for public diplomacy at the US State Department, issued a series of messages criticising the UK on the rumoured ban. Rogers said the UK [...]

    Elon Musk was handed nearly $30bn in Tesla shares after he threatened to walk away from the company
  • Elon Musk’s X suffers sales and profit slump before Grok fallout

    Tech

    Turnover and profit at the UK arm of X fell sharply in its second year after being taken over by Elon Musk, it has been revealed. The division’s turnover was slashed from £69.1m to £28.8m in 2024, accounts filed late with Companies House show. The results also confirm that Twitter UK’s pre-tax profit was cut [...]

    Elon Musk speaking at a tech conference, wearing a suit, with a futuristic backdrop highlighting space exploration themes
  • Grok scandal exposes Online Safety Act flaws

    January 7, 2026

    The UK’s relatively new Online Safety Act was sold as its long-overdue answer to the alarming harms of social media. Brits were promised a framework tough enough to bar Silicon Valley access, tough enough to promote innovation, and strong enough to keep its users, particularly children, from digital abuse. Barely months into its rollout, controversial [...]

  • TikTok owner eyes $23bn AI spend amid Nvidia chip uncertainty

    December 23, 2025

    ByteDance, TikTok’s Chinese parent company, is set to significantly ramp up its investment in AI next year, as access to Nvidia’s chips once again becomes a key fault line in the global race. ByteDance is reportedly targeting around RMB160bn (£17bn) in capital expenditure in 2026, up from roughly RMB150bn (£15.7bn) this year, with the bulk [...]

  • Big Tech braces as Keir Starmer flirts with Australia-style social media ban

    December 22, 2025

    According to reports, Keir Starmer is weighing up an Australia-style ban on social media for under-16s, as ministers reassess how far the UK should go in regulating online platforms for kids. The prime minister has previously said he was “personally” opposed to a blanket ban, arguing that the focus should be on controlling content instead. [...]

  • On: Sales surge by £40m before Ibiza Final Boss viral boost

    December 19, 2025

    Sales at sports clothes and shoes brand On in the UK jumped by £40m in the year before it went viral thanks to the ‘Ibiza Final Boss’. The brand was caught up in a social media sensation earlier this year when the ‘Ibiza Final Boss’, real name Jack Kay, was captured on video dancing at [...]

  • Will the land of the free take a dim view of my social media posts?

    December 11, 2025

    Earlier this year one of our journalists booked a holiday to India, and I had to provide him with a letter confirming that he was travelling in a personal capacity and wouldn’t be doing anything as nefarious as journalism while in the country. Days later another of our reporters decided to follow suit, and I [...]

  • UK Finance warns tech giants to step up in Britain’s fraud fight

    December 6, 2025

    UK Finance has delivered its most forceful warning yet to the world’s biggest tech platforms, with chief executive David Postings calling on Silicon Valley to “grasp the scale of the crisis” and do far more to stop fraud spreading across their networks. Speaking at the Economic Crime Congress 2025, Postings said the UK is now [...]

  • Alarming rise of social media use among toddlers

    December 2, 2025

    Almost 800,000 children under the age of five are now likely to be using social media platforms in the UK, intensifying concerns around the country’s ability to protect the younger generation online. The figures, based of Ofcom’s recent research, reveal an alarming rise in very young children using platforms intended for teenagers or adults. It [...]

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