2026 World Cup prize money boosted as Fifa counts on $11bn revenue bonanza April 29, 2026 Fifa has topped up prize money for the 2026 World Cup after teams raised concerns about the cost of competing in a tournament that spans the US, Canada and Mexico. Football’s world governing body has approved an increase in total payouts from the $727m it announced in December to $871m, raising the guaranteed sum for [...]
West Brom shock at 24-hour verdict while Manchester City case drags on April 29, 2026 West Bromwich Albion have been left shocked at how swiftly the judgement was reached in the EFL Profit and Sustainability case that cost them a points deduction. Last week it was announced that the Championship club would be docked two points for a breach of spending rules. The two-day hearing concluded on Thursday evening, and [...]
NBA and EuroLeague hold ‘constructive’ talks over NBA Europe cooperation April 28, 2026 The NBA and EuroLeague have held fresh talks aimed at finding a solution to their stand-off over the US giant’s plans to launch a European basketball league next year. No deal has been struck but the meeting, held in Switzerland today, is being seen as a step towards a peace deal that would pave the [...]
Government risks British Grand Prix jeopardy over F1 visa issues April 28, 2026 Formula 1 has said the government risks jeopardising the British Grand Prix and damaging the country’s soft power by dragging its feet over visa issues. The Home Office has been accused of being slow to adapt to visa requirements specific to hundreds of Formula 1 workers, where delays force employees used across the entire calendar [...]
Brighton and Hove Albion to build new stadium next to Amex April 28, 2026 Brighton and Hove Albion have revealed plans to build a new stadium next to the Amex Stadium for their women’s team. The proposals are over two years in the works but the club released renderings of the stadium, which will be able to house 10,000 fans. And it will be the first purpose-built stadium for [...]
Everton line up CMC Markets as shirt sponsor in £30m deal April 28, 2026 Everton have struck a shirt-sponsorship deal with CMC Markets that will see the London-listed company replace crypto casino Stake.com as the club’s main partner next season. The agreement comes ahead of an imminent Premier League ban on gambling companies appearing on the front of their shirts and was first reported by Mark Kleinman of Sky [...]
Ratcliffe’s Ineos signs £85m deal with Netcompany for grand tour cycling team April 28, 2026 Ineos has struck an £87m deal with Netcompany which will see the IT services firm become co-title partner of the Grenadiers grand tour cycling team. The Netcompany Ineos Cycling Team will debut at next week’s Giro d’Italia and see the cycling team – once Team Sky – have a third-party sponsor besides Sir Jim Ratcliffe’s [...]
A.Gain: the owners of Atletico Madrid and Leeds United that you’ve never heard of April 28, 2026 A.Gain owns chunks of Leeds United and Atletico Madrid and has just launched a $150m fund to accelerate its take on multi-club ownership. These are heady days for Bobby Aitkenhead, a former college basketball player who also represented his native Guatemala. He is co-founder and one of the managing partners of A.Gain’s sports fund, which [...]
Sawe and Adidas London Marathon record could see athletes jump from Nike April 27, 2026 Sabastian Sawe’s use of Adidas footwear at the London Marathon to break the two-hour barrier could lure non-contracted runners away from Nike, experts have warned. Kenya’s Sawe became the first person to legally dip under the two-hour mark on Sunday to etch his name in athletics folklore alongside Roger Bannister and Jim Hines, and did [...]
Premier League growth rate swamped by American sports April 27, 2026 The Premier League’s growth rate was swamped by global rivals last year as American leagues continue to dominate revenue generation in sport. The Premier League’s $5.3bn in new revenue represented a 10-year compound annual growth rate of five per cent, but that was enough for just fourth in the Two Circles Sports IP Revenue League. [...]