Atomic London wants to modernise the creative agency landscape and help solve marketing problems April 29, 2019 The big ad agencies are struggling. WPP’s challenges since Sir Martin Sorrell’s departure are well documented. Last week, it was reported that car rental company Hertz was suing its former marketing partner Accenture over a piece of shoddy web design. More broadly, brands are bringing their marketing in-house, denying revenue to agencies. For advertising executive [...]
Avengers, Assemble – Marvel’s superhero franchise can teach your business how to tackle digital disruption April 29, 2019 It’s fair to assume that for Marvel fans sitting down to watch the recently released Avengers: Endgame, their first thought won’t be what it teaches us about digital disruption – they’ll be wondering how the dream team will defeat the Mad Titan Thanos, and who will still be standing when the credits roll. However, with [...]
Ministers mull new laws to crack down on foreign spies working in UK banks and businesses April 28, 2019 A new law to crack down on foreign spies working for banks and businesses is reportedly being drawn up by the government to curb the influence of "red money" in the UK. The legislation is part of a raft of measures designed to get a grip on money flowing into the UK from Russia and China, following [...]
Advertising giant WPP suffers like-for-like sales decline after ‘significant’ client losses April 26, 2019 WPP sales slipped in the first three months of the year as the advertising giant told investors it is closer to selling market research division Kantar. Read more: WPP boss outlines overhaul of corporate culture Revenue rose almost one per cent year on year to £3.59bn in the first quarter of 2019 but like-for-like revenue [...]
The anti-vax movement is a symptom of our expert malaise April 26, 2019 The anti-vaccination movement is deadly. According to the charity Unicef, more than half a million UK children were not vaccinated against measles, a highly dangerous but preventable disease, between 2010 and 2017 – which is part of a terrifying global trend. When less than 95 per cent of a population are vaccinated, herd immunity is weakened, [...]
Protecting the UK’s creative treasures by bringing the digital pirates down a peg leg or two April 26, 2019 The gathering storm of state-backed piracy is high on the agenda, as leaders from creative industries gather for World Intellectual Property Day today. As you read this, a pirate media empire is illegally broadcasting 10 channels of live sport – including one of Britain’s most valuable exports, the English Premier League – to a region [...]
The new Bank of England chief will have plenty to keep them busy April 26, 2019 There was a time when running the Bank of England was a family affair. The inaugural governor Sir John Houblon (1694-1697) was followed a few years later by his younger brother Abraham Houblon, who took charge of the Old Lady from 1703 to 1705. There have been 116 governors since Houblon Jnr, and all of them [...]
Raheem Sterling may miss out on Player of the Year, but he deserves recognition for his contribution to the game this season April 25, 2019 Raheem Sterling may seemingly have missed out on the PFA Player of the Year award to Virgil van Dijk, but no one can take away what the England and Manchester City forward has achieved on and off the pitch this season. The 24-year-old has encapsulated everything that a footballer should be: a competitor on the [...]
We’re calling on British business to step up in the global fight against Malaria April 25, 2019 Today is World Malaria Day, a time to take stock of what we have achieved in the fight against this disease, and what more we all can do. In 2017 alone, malaria – a disease that is both treatable and preventable – killed 435,000 people worldwide. Nearly half of the world’s population was at risk, and [...]
Inside Huawei: Spies, spin and billions at stake April 24, 2019 The journey from Paris to Verona takes just two minutes. The small, replica Swiss train trundles past imposing French chateaux and gothic German castles, sliding effortlessly through 12 European cities before ending up, after just under eight kilometres of newly-built track, back in Paris. On Huawei’s new Ox Horn campus, not far from the Chinese [...]