By: Matt Hardy

Deputy Sports Editor - City AM Matt Hardy is the City AM Deputy Sports Editor with a specialism in the business of sport. He covers the likes of rugby, cricket, sporting investment and venture capital funds; while also being across golf, cricket, and the politics of sport.

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DHL chief on English rugby ‘concern’, Formula 1 and Manchester United

April 15, 2026

“I’d say it’s a concern,” Elliott Santon, the head of global sponsorships at DHL Express, says on the state of rugby in England. The global logistic giant is the front-of-shirt sponsor of Prem Rugby club Harlequins and has its distinctive yellow and red logo plastered on the quartered strip of the London team. DHL is [...]
Trump-linked crypto firm Nexo in Fifa World Cup deal with Messi’s Argentina

April 14, 2026

Donald Trump-linked crypto firm Nexo has announced a sponsorship deal with Lionel Messi’s Argentina ahead of this summer’s Fifa World Cup. The digital wealth platform will be the Argentine Football Association’s official digital asset partner when they attempt to defend their title at the tournament in the United States, Canada and Mexico. The deal bolsters [...]
Darts drives Matchroom profit as promoter warns of gambling law impact

April 14, 2026

The growth of darts is driving increasing profits at Matchroom, with the resurgent sport contributing a third of the multi-sport promoters’ £44m yield. Accounts for Matchroom Holdings Limited, parent company of the pro darts circuit featuring teenage double world champion Luke Littler, showed turnover of £225.5m for the year ending 30 June 2025, up from [...]
Tottenham Hotspur hospitality: Trendsetting innovation in action

April 14, 2026

City AM visited the Tottenham Hotspur Stadium during Tyson Fury’s fight with Arslanbek Makhmudov. Trends change, and keeping up with them can be difficult. Haute Couture fashion houses pump out two collections each year; whether you’re an Xbox or PlayStation user can alter depending on technological advancements in model generations; across sport, meanwhile, the “in” [...]
Champions Cup hits attendance lows as Leinster crowds slump at Aviva Stadium

April 13, 2026

The Investec Champions Cup quarter-finals at the weekend saw the lowest collective attendance figure since the current scheduling format was introduced. The four quarter-finals across England, France, Ireland and Scotland were played a week after the round of 16 phase of the continental competition and total attendances were down 11 per cent on last season. [...]
Exclusive: London Broncos back NRL to invest in Super League

April 13, 2026

The London Broncos rugby league team have backed the proposed Australian NRL investment in Super League. Officials from the richest league in the sport, the NRL, are set for talks with Super League representatives and other officials in the game later this month as the southern hemisphere competition looks to buy a stake in its [...]
Deloitte enters rugby league as NRL Super League investment talks near

April 10, 2026

Rugby League chiefs have called upon Deloitte as talks over proposed NRL investment into Super League intensify. The sport’s commercial body, RL Commercial, has appointed the global professional services provider as strategic advisors with the Big Four firm recently completing work on the sale of eight Hundred franchises to overseas investors and the ongoing search [...]
Who are the Savannah Bananas baseball team and what is Banana Ball?

April 10, 2026

Banana Ball, headed up by the Savannah Bananas, has changed the way fans consume sport in the United States. Is the model of the biggest sports team you’ve never heard of an example for the rest of us? Very few things in sport are completely original these days; organisations, entrepreneurs and billionaires often take inspiration [...]
Grand National: Polanski slammed for £4bn racing industry suggestion

April 10, 2026

Green leader Zack Polanski has been slammed ahead of the Grand National for wanting to ban horse racing. The politician said in 2024 that the country should “remove all animals involved in sport”, in a move that would end the £4bn horse racing industry, see a conclusion to iconic British staples such as the Cheltenham [...]
Panmure Liberum: Netherlands will win first Fifa World Cup

April 9, 2026

Investment bank Panmure Liberum has predicted the Netherlands will win their first World Cup this summer having correctly forecast the previous three winners. In a note published on Thursday, author Joachim Klement said that the Netherlands under Ronald Koeman will lift the iconic gold trophy in New Jersey this summer. He correctly predicted Germany to [...]

Kaleb Cooper: Brits don’t care about the price of milk

Arsenal launch £7k-a-head VIP package with seats behind dugout and player meeting

Fogo de Chao nominated for Best Casual Dining Toast award

By: Matt Hardy

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