Women’s Euro 2025: WSL and Barcelona lead way for player provision Sport Business The Women’s Super League’s status as the leading domestic competition has been underlined by a squad analysis of all players at the current Women’s Euro 2025. While some European clubs are arguably bigger in terms of historical success and star power, as a whole the English top flight has by far the biggest array of [...]
Women’s sport needs to convert online fandom into ticket sales Sport Business With England’s Euros defence getting underway on Saturday, how does women’s sport convert online fandom into ticket sales? Attendances down, TV viewing figures falling, but TikTok and Instagram metrics up. This is the current state of engagement with women’s professional sport in the United Kingdom. Phone surfing can be monetised, but there is an urgent [...]
London City Lionesses score Nike kit deal following promotion to WSL Sport Business London City Lionesses have secured a high-profile kit deal with Nike following their promotion to the Women’s Super League (WSL) for the first time. The trailblazing club – owned by American Michele Kang – are the only side in the WSL to be fully independent, with no ties to a men’s professional team in the [...]
WSL to expand to 14 teams from 2026-27 season June 16, 2025 The Women’s Super League will expand to 14 teams from the 2026-27 season, it was announced on Monday. The top flight of English women’s football will grow in size after the coming season, with two teams promoted from the second division into the Women’s Super League and the third-place team facing the WSL’s bottom side [...]
Reddit founder Ohanian ‘honoured’ to invest £20m in WSL side Chelsea May 15, 2025 Reddit founder and husband of Sarina Williams Alexis Ohanian says he’s honoured to become an investor in Chelsea Women. The American has invested £20m in the Women’s Super League champions in return for a 10 per cent stake in the London club, valuing them at £200m. Ohanian, estimated to be worth $150m, will be at [...]
Chelsea Women sign Skoda as first back of shirt sponsor May 8, 2025 Chelsea Women will get their first ever back of shirt partner after signing an extension to its partnership with Skoda. The Czech brand’s UK arm will don the back of the Chelsea shirts, effective immediately, having first partnered with the Kingsmeadow club in 2024. Chelsea won their sixth consecutive Women’s Super League title this month [...]
American fund interested in minority stake in Chelsea January 17, 2025 The founder of Angel City FC Kara Nortman is reportedly interested in buying a stake in Women’s Super League club Chelsea FC Women. Monarch Collective, a £123m fund launched by Nortman, is interested in a minority stake in the WSL champions Chelsea, according to Sky News’ Mark Kleinman. National Women’s Soccer League club Angel City [...]
Women’s football in 2025. The year we finally reach equality? December 24, 2024 The past 12 months has been a stellar year for women’s football. The mega move of Emma Hayes to the USWNT was seismic, while the Women’s Super League began life under a new entity. Here Kelly Lindsey, the new COO and head of football performance and club operations at Lewes FC, discusses what’s happened in [...]
Mercury/13 co-chief: We could partner WSL club within two years October 14, 2024 Mercury/13 co-chief Mario Malavé discusses the women’s football portfolio, where global growth is and which clubs the organisation will buy next. Mercury 13 was a privately funded programme that aimed to ready women for space flight. It was a revolutionary mission in 1960 that, nine years before Neil Armstrong set foot on the moon, put [...]
WSL: What do Chelsea and Manchester City need to win the title? May 18, 2024 Many are talking about tomorrow’s Premier League title race but the WSL is even tighter with Manchester City and Chelsea in the mix. the duo are level on points and close in goal difference with just one fixture remaining. Therefore a win for each side – away to Manchester United and Aston Villa respectively – [...]