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Winter Olympics

  • GB Snowsport chief: City execs should sponsor Winter Olympics athletes, and go skiing with them

    February 2, 2026

    “If you know our British world champions, put up your hands,” GB Snowsport chief executive Vicky Gosling said at the organisation’s annual corporate bash last year. No one raised their hands. “And it’s really sad,” she tells City AM, “because [despite] no snow and mountain ranges, we have unbelievable talent.” Team GB head to the [...]

  • England cricket chiefs refusing to let counties blow Hundred cash on wages

    January 21, 2026

    The England and Wales Cricket Board is at loggerheads with a number of counties who are growing increasingly frustrated at delays in accessing the proceeds from the £520m sale of stakes in the eight Hundred franchises last year.  While the ECB have already distributed tens of millions of pounds from the sale to counties with [...]

  • Crans-Montana the star in 2038 Switzerland Winter Olympics bid

    January 12, 2026

    Crans-Montana is set to feature in the 2038 Winter Olympics as part of a wider bid by Switzerland, which is in exclusive talks with the IOC. The Swiss resort has led recent news bulletins after a fire in a bar killed 40 people amid a litany of safety issues. But it could become the third [...]

  • Why 2026 will be the year of technology and AI in sport

    January 4, 2026

    Arthur Hu, the chief information officer at Lenovo, discusses why 2026 is the year for AI and technology in sport It feels as if the sporting calendar never stops, it just keeps spinning with yet another tournament, match or race around the corner. And 2026 will be no different, headlined by the Winter Olympic and [...]

  • GB Snowsport announces new partner with Olympics looming

    September 24, 2025

    London headquartered insurance broker McGill and Partners has partnered with GB Snowsport ahead of the 2026 Milan Cortina Winter Olympics and Paralympic in February and March. The short-term deal will see the organisations partner up after a successful World Cup season for GB Snowsport, with the likes of snowboard cross racer Charlotte Bankes, skier Dave [...]

  • NHL and Serie A team up ahead of 2026 Winter Olympics

    July 22, 2025

    The NHL is joining forces with Italian football’s Serie A to cross-promote ahead of next year’s Winter Olympics in Milan-Cortina. The National Hockey League (NHL), National Hockey League Players’ Association (NHLPA) and Serie A have agreed a global content partnership around the NHL’s 2025 European Player Media Tour next month. This year, the annual event [...]

  • Six Nations to stage first Thursday match since 1948

    May 19, 2025

    The Six Nations will have a match on Thursday for the first time since 1948 after fixtures for the 2026 competition were confirmed on Monday. Ireland will travel to take on France on Thursday 5 February in the opening match of the 2026 competition as France aim for back-to-back titles. The shift to a Thursday [...]

  • ‘Doing nothing isn’t an option’: How UK Sport is tackling sustainability

    April 22, 2025

    On Earth Day, UK Sport CEO Sally Munday argues that collaboration is the key to a more sustainable future for the games and recreation that we love. At UK Sport, we firmly believe that by working together we can tackle the biggest challenges we face. Climate change is certainly one of those. We can see [...]

  • Short Track World Tour: The league revolutionising for relevance

    October 29, 2024

    When you think of sporting innovation, what comes to mind? The Hundred, maybe, or Saudi’s tennis showcase 6 Kings Slam? Well what about short track speed skating? Because the International Skating Union (ISU) has just launched the first leg of a totally revamped world tour in which 28 franchises compete across six meetings. The ISU [...]

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