Fans negative towards Samsung and Virgin Atlantic Six Nations in-game adverts February 16, 2026 The majority of Six Nations fans have reacted negatively to in-game adverts during the rugby tournament. UK broadcaster ITV’s coverage has been broken up with adverts during scrum resets across the opening two weekends of the tournament, which involves England, Wales, Scotland, Ireland, France and Italy. Samsung and Virgin Atlantic both saw an increase in [...]
Former Six Nations stadium to become 50,000-seat football arena February 13, 2026 A former Six Nations stadium is set to be transformed into a new £380m, 50,000 arena for top flight football. The Stadio Flaminio in Italian capital Rome will be transformed from its current derelict state into a new state-of-the-art arena for Lazio The arena was opened for use during the 1960 Summer Olympics before it [...]
Boozing Six Nations fans to contribute £60m to British pub sector February 13, 2026 Brits boozing during the Guinness Six Nations could boost the British beer and pub sector by £60m. An estimated 12m pints will be sunk during the five-round tournament, which began last weekend, according to the British Beer and Pub Association. The annual rugby union tournament consisting of England, Wales, Scotland, Ireland, France and Italy takes [...]
Welsh Rugby Union faces £1m hit due to unsold Six Nations tickets versus France February 13, 2026 The Welsh Rugby Union could lose £1m this weekend due to empty seats at Sunday’s Six Nations tie between Wales and France. As of Friday morning there were over 15,000 seats available for the team’s first home fixture of this year’s championship. A mix of fan fury at the state of the Welsh Rugby Union, [...]
Six Nations: What is the Calcutta Cup and how many trophies can teams win? February 13, 2026 The Six Nations is more than just a competition, it’s a series of rivalries between a number of rugby-playing nations. This weekend sees the Calcutta Cup up for grabs. There are a total of 10 gongs to be won and Scotland go into each tournament with hopes of securing seven of them – which is [...]
Two-job Townsend is on the brink but deserves break from Scotland fans February 13, 2026 Scotland head coach Gregor Townsend may have played down rumours that he has agreed to take over as boss of Prem Rugby club Newcastle Red Bulls after the 2027 World Cup, but he currently advises the club south of the border on strategy and philosophy. So he’s well on his way, right? One thing is [...]
CVC’s Global Sport Group to announce deal with Gordon Brown-linked Pimco February 11, 2026 CVC Capital Partners’ new sporting arm Global Sport Group is set to announce a deal with Gordon Brown-associated asset management group Pimco. The deal will see the firm which manages around $2 trillion in assets heavily involved in debt financing, according to Sky News’ Mark Kleinman. The senior debt financing is set to be worth [...]
The real Guinness Six Nations showdown is happening in the pub February 7, 2026 As the Guinness Six Nations kicks off, Britain will do what it does best: argue about referees, over-analyse scrums, and drink a respectable amount of beer. And while the games unfold on the pitch, another contest will play out in pubs, feeds and group chats across the country. For beer brands, live sport remains one [...]
Six Nations Thursday start is smart from organisers February 5, 2026 It feels slightly odd to be looking forward to the Six Nations beginning this evening when it is only Thursday. That’s because Ireland’s trip to take on champions France in Paris has been brought forward to tonight to ensure there’s no clash with the opening ceremony of the Winter Olympics in Milan tomorrow. At first [...]
Exclusive: Welsh Rugby Union risks £4m hit as 55,000 Six Nations tickets unsold February 5, 2026 The embattled Welsh Rugby Union is facing a £4m hit from this year’s Six Nations, with more than 55,000 tickets still unsold for their three home fixtures. The financially troubled nation stands to lose out on around £3.8m in ticket revenue over the next two months, with more than 18,000 seats still free for their [...]