Rory McIlroy, Gout Gout and the search for sport’s elusive heroes Sport Business Rory McIlroy’s back-to-back Masters triumphs have triggered the inevitable mythologising. Destiny fulfilled, demons banished after previous heartbreak, a journey not only completed but now extended. If he was merely the Hero of Hollywood before (that’s Hollywood, County Down not Los Angeles), to many the golfer has now donned the mantle of universal sporting hero along [...]
Rory McIlroy Masters win sets him up to break Tiger Woods prize money record Sport Business Rory McIlroy could eclipse Tiger Woods’s all-time PGA Tour prize money record this year following his successful defence of the Masters. McIlroy held off the challenge of world No1 Scottie Scheffler, England’s Justin Rose and American Cameron Young to retain the Green Jacket at Augusta on Sunday. The Northern Irishman’s second Masters win earned him [...]
Woods to McIlroy: How Tiger Slam at Masters reshaped economics of sport Sport Business Ahead of the Masters, Nick Keller marks 25 years since Tiger Woods won the Tiger Slam and sports consumption changed forever. When Tiger Woods completed the ‘Tiger Slam’ in 2001 – holding all four major championships at once – it wasn’t just a sporting achievement. It was a cultural marker for how modern sport would [...]
LeBron, McIlroy, Ronaldo in $575m Whoop raise at $10bn valuation March 31, 2026 LeBron James, Rory McIlroy and Cristiano Ronaldo are among a group of athletes part of a $575m raise that values wearable technology firm Whoop at $10.1bn. The Series G funding round, raising over $500m, is led by the likes of the Audi Formula 1 investors Qatar Investment Authority and Saudi Aramco Oil Pipelines stakeholders the [...]
Tiger Woods Masters fitness update hands boost to golf TV channels March 25, 2026 Broadcasters’ prospects of attracting bumper viewing figures for the Masters have been boosted after Tiger Woods said he hoped to play at Augusta next month. Woods made his competitive return in the finals of TGL, the hybrid golf league he founded with Rory McIlroy, on Tuesday night. And although the 50-year-old’s Jupiter Links team lost [...]
Tiger Woods and Rory McIlroy to launch new sports league with NFL February 13, 2026 Tiger Woods, Rory McIlroy and their TMRW Sports venture are set to partner with the NFL to launch a flag football league in the US by 2028. TMRW Sports, which boasts a galaxy of star investors from sport, entertainment and high finance, has been selected to operate the flag football project, according to multiple reports [...]
LIV Golf is the clear winner of tussle with PGA Tour – it forced change November 29, 2025 Those who see the convergence between LIV Golf and the PGA Tour as a victory for the old order fundamentally misunderstand how disruption works, writes Matt Readman. “What are we even doing here anymore?” That was the reaction of golf journalist and vlogger Dan Rapaport to the news that LIV Golf was shifting from its [...]
Ryder Cup rivals McIlroy and Scheffler lined up for TV clash at Trump course August 26, 2025 Ryder Cup stars Rory McIlroy and Scottie Scheffler are being lined up to captain opposing teams in a made-for-TV golf contest later this year, according to US reports. Masters champion McIlroy and world No1 Scheffler are set to lead four-man teams from the rest of the world and the US respectively in a skills-type format, [...]
Open odds: Bookies facing seven-figure payouts if Rose blooms July 16, 2025 Rory McIlroy may be the popular choice but long-odds Justin Rose is the winner that bookmakers truly fear at this week’s Open Championship. Rose tied for second at Royal Troon last year and the Englishman has looked a future winner of the Claret Jug since starring at the 1998 edition as a 17-year-old amateur. Now [...]
Chelsea’s Club World Cup winners’ prize? A £10m US tax bill July 16, 2025 Chelsea will be hit with a US tax bill of around £10m as a result of winning the Club World Cup on Sunday. The stunning 3-0 win over Paris Saint-Germain in New York last weekend ensured Chelsea will receive £85m in prize money from competition organiser Fifa. Some £39.7m is to be paid immediately and [...]