Oura Ring 5 vs Google Fitbit Air: The battle of the fitness trackers Life&Style This summer has seen the release of two hotly anticipated pieces of health tech, each aimed at polar opposite ends of the market. I wore the Oura Ring 5 and Google Fitbit Air for two weeks to see how these wearables compared to my Apple Watch Series 7. The Oura Ring 5: A sleek but [...]
Kane and Rice sign wearable tech deals ahead of World Cup Sport Business England football stars Harry Kane and Declan Rice will wear smart rings during the World Cup after signing long-term deals with Oura. The smart ring, which helps with sleep and recovery, will be worn by the Three Lions captain and the Arsenal stalwart. The pair join an Oura roster, headquartered in San Francisco, that includes [...]
Why smart rings are the next big thing in wellness tech Wellness Smart rings are taking wellness tracking to the next level, blending cutting-edge tech with a subtle design.