Doing good is now part of doing business: Why every sports brand and athlete needs to help society in order to find commercial success March 2, 2021 The influence and social media reach of sports women and men is incredible – and growing. But who is using it to greatest effect, both for their own benefit and that of society? Cristiano Ronaldo has 263m followers on Instagram and Lionel Messi has over 100m on Facebook. Manchester United, widely regarded as the biggest [...]
United States may boycott 2022 Winter Olympics in Beijing February 25, 2021 The White House has not made a final decision on whether the US will participate in the Winter Olympics in Beijing, a decision that could see the United States boycott the games in 2022. “There hasn’t been a final decision made on that and of course we would look for guidance from the U.S. Olympic [...]
Week in Sportbiz: The end of the Tiger Effect? Plus Olympic bid shake-up, drinks all round, Lord Coe’s scare and Eddie Jones’s debt to Van Gaal February 25, 2021 Tiger Woods survived a serious car crash this week, to the immense relief of the sporting world. But it might not be such good news for the fabled Tiger Effect, to the consternation of golf’s broadcasters and advertisers. While Woods may yet defy the odds once more and return to the sport he has redefined, [...]
Week in Sportbiz: England Netball weighing up approaches from private investors; plus Manchester City’s humble new partner club and ‘super spikes’ February 18, 2021 Netball’s prodigious growth has not gone unnoticed by the private investors who have embarked on a trolley dash of sporting properties. England Netball successfully launched its Covid-adapted 2021 Superleague season last weekend – another feather in the cap of an organisation that has doubled participation in a decade. The governing has renewed its broadcast deal [...]
Japan calms sexism storm by naming Olympics Minister Seiko Hashimoto as Tokyo 2020 Games president February 18, 2021 Japan’s Olympics Minister Seiko Hashimoto has been appointed to succeed Yoshiro Mori as president of the Tokyo 2020 Games. The replacement of Mori, an 83-year-old man who resigned over sexist comments, with Hashimoto, a 56-year-old woman, is a significant one for a country criticised for its overwhelmingly male boardrooms. Hashimoto is a former Olympic athlete [...]
Tokyo 2020 chief quits after sexist remarks towards women February 12, 2021 Yoshiro Mori, chief of the Tokyo 2020 Olympics, resigned on Friday over sexist remarks that sparked a global outcry. The former Japanese prime minister received a backlash when he said during an Olympic committee meeting earlier this month that ‘women talk too much’. Mori’s resignation comes months before the postponed games are scheduled to begin, [...]
How Tokyo plans to stage a safe Olympics this year – and why cancellation remains the last resort February 12, 2021 In spite of the relatively upbeat mood music emanating from the corridors of the International Olympic Committee (IOC), nagging questions about whether the Games can be safely staged this summer have persisted. But the organisers of the world’s largest sporting event have now given the world the first concrete indications of how they propose to [...]
Tokyo 2020 Olympics chief Yoshiro Mori set to quit in sexism storm just months before Games February 11, 2021 Yoshiro Mori, the president of the Tokyo 2020 Olympics organising committee, is expected to quit over a sexism row. Mori, 83, has faced widespread calls to resign since saying that women talk too much earlier this month. The former prime minster of Japan is set to step down at a board meeting tomorrow, local media [...]
Alistair Brownlee interview: Olympic triathlon champion targeting world’s first sub-seven-hour Ironman and golden hat-trick in Tokyo February 5, 2021 Alistair Brownlee did his first triathlon aged eight and trains three times a day, almost every day. Friday is “easy day”, when he swims and works out in the gym. When he’s not training, he enjoys riding his mountain bike. “I don’t like sitting still,” he says. The reigning Olympic triathlon champion will harness that [...]
Tokyo 2020 Olympics will happen this year regardless of Covid-19, organisers insist February 2, 2021 The delayed Tokyo 2020 Olympics will definitely go ahead this summer whatever the impact of Covid-19, organisers have said. Cases in Japan remain far higher than last year, increasing fears that the Games may have to be cancelled altogether. But Tokyo 2020 president Yoshiro Mori said: “We will hold the Olympics, regardless of how the [...]