Rising Ballers: From Foden DMs to Nike campaigns and multi-million revenue April 21, 2025 How three friends turned the Rising Ballers Instagram account into a lucrative content business, via Phil Foden, Jamal Edwards, Iliman Ndiaye and some big life decisions. Jamie Pollitt vividly remembers the day that changed his life. He was spending more time on his hobby – a social media account showcasing promising young footballers – than [...]
Frasers to launch Sports Direct in Australia and New Zealand April 15, 2025 Frasers will enter into a long-term agreement with wholesaler Accent Group to launch Sports Direct across Australia and New Zealand in the next step in its international growth plans. The 25-year partnership aims to rollout up to 100 Sports Direct stores across the region, which would boost the total number of Sports Direct stores by [...]
JD Sports boss warns of price rises as shoe makers resist Trump’s tariffs April 9, 2025 The chairman of FTSE 100 giant JD Sports has said prices will rise if President Donald Trump’s tariffs stay at their current levels. Speaking on the Today programme, chairman Andrew Higginson, who also chairs the British Retail Consortium (BRC), added that it’s unlikely shoe production will shift to the US and lambasted the uncertainty caused [...]
JD Sports: Nike woes could spell trouble for retailer says broker March 24, 2025 London broker Peel Hunt has downgraded its forecast for JD Sports ahead of the company’s full-year results next month due to short-term industry issues. Peel Hunt cut its projected profit before tax and earnings per share for JD Sports by three per cent for the financial year 2026. The broker attributed the downgrade to an [...]
Liverpool ditch Nike as they land £300m kit deal March 10, 2025 Liverpool’s iconic red strip will be made by Adidas for the first time in over a decade after the club and the German sportswear giant agreed a £60m-per-season deal. Adidas will replace Nike, whose five-year deal concludes at the end of this season. The club have had deals with both Warrior and New Balance since [...]
Production firms backed by James Corden and LeBron James in major merger November 18, 2024 A production company backed by James Corden, which is behind plans for a £450m film studio in Sunderland, is to merged with a business founded by LeBron James. The merger between The SpringHill Company and Fulwell 73, which is expected to complete in the coming weeks, will be backed by Fenway Sports Group, RedBird Capital [...]
Enhanced Games: Doped Olympics make hires from Nike and Red Bull November 14, 2024 The Enhanced Games, a doping version of the Olympic Games planned for next year, has poached talent from Nike, Snapchat and Red Bull as the group steps up its efforts to launch in 2025. The brainchild of London-based billionaire Aron D’Souza, the Enhanced Games will see athletes able to take substances that are currently banned [...]
FC Barcelona announce new Nike deal worth £1.4bn November 11, 2024 Barcelona have announced a 14-year kit manufacturing deal with Nike worth £1.4bn in what is a record agreement of its kind. Despite murmurs of a fractious relationship between the Catalan club and the American sporting titan the deal will be worth around £105m per season for the LaLiga club. Real Madrid’s deal with Adidas is [...]
Will JD Sports be able to shrug off problems at Nike? October 2, 2024 Despite a strong set of results, with record revenue and a pick-up in sales, shares in JD Sports fell around five per cent this morning. After a tough year, which included a profit warning in January and £2bn wiped off its market cap, JD reported like-for-like sales growth in the first half of the year [...]
Banned Nike and Sky ads are a ‘warning to retailers’ from the ASA September 25, 2024 The UK’s advertising watchdog has banned ads from Nike and Sky on the grounds that they’re misleading in another sign that the agency has its eyes firmly peeled on the way retailers approach customers online. The ads, the Advertising Standards Agency (ASA) suggested, were designed to lure consumers in and unintentionally spend money. Commercial lawyer [...]