Beer, kits, hospitality and stadia can take Women’s Super League to greater heights Sport Business Bigger crowds and greater matchday revenue are just some of the growth opportunities for the WSL as the new season begins, says Sarah Rock. This weekend marks the return of the Women’s Super League, with last night’s opening fixture between London City Lionesses and Manchester United featuring one of the league’s biggest name signings to [...]
Nike becomes London City Lionesses sponsor as well as kit partner in world record deal Sport Business Nike has extended its partnership with London City Lionesses to become the Women’s Super League club’s front-of-shirt sponsor as well as kit maker for a world record fee of over £3m. The sponsorship is described as a multi-year deal and comes as Nike has also extended its kit contract with London City until 2032. The [...]
Fifa boss Infantino pips PSG chief Al-Khelaifi in City AM Football Power List Sport Business Fifa president Gianni Infantino has topped the inaugural City AM Football Power List, a week before the biggest ever men’s World Cup is due to kick off. The ranking, compiled with a 16-strong panel of expert judges drawn from across the sports industry, is designed to be a snapshot of who controls the most popular [...]
City AM Football Power List 2026: Who really runs the world’s most popular sport? June 4, 2026 The City AM Football Power List seeks to answer a simple question: ahead of the 2026 World Cup, who really runs the planet’s favourite sport? To answer it, we assembled a panel of experts from across the sports industry and picked their brains for nominations and, ultimately, a top 25. You can read more about [...]
Uefa warns Kang and London City Lionesses over multi-club rules May 20, 2026 Uefa has warned Michele Kang and other investors that women’s football will not be granted an exception to its rules on multi-club ownership. It means US billionaire Kang may have to sell or place into a blind trust either French side OL Lyonnes or London City Lionesses if they both qualify for European competition in [...]
London City Lionesses CEO Martin Semmens: ‘We want to be sustainable’ April 1, 2026 London City Lionesses may have made their presence felt in the Women’s Super League by spending big on star signings such as Grace Geyoro, but Michele Kang’s riches are going on much more besides. It should probably come as no surprise that Kang applies the same attention to detail that made her a billionaire in [...]
Michele Kang committed to funding London City Lionesses after £10.6m loss March 31, 2026 London City Lionesses chiefs insist Michele Kang will continue to fund the club’s growth after they posted a £10.6m loss for the 2024-25 season, when they won promotion to the Women’s Super League. US billionaire Kang, who also owns French side OL Lyonnes and NWSL team Washington Spirit, injected £12.5m into London City Lionesses via [...]
London City Lionesses score deal as Mastercard doubles down on Kang December 5, 2025 Mastercard has expanded its partnership with Michele Kang’s stable of women’s football clubs by becoming a sponsor of London City Lionesses. The company has become official payments partner as part of a wider deal with the club that will see it offer cardholders and supporters “Priceless” matchday experiences, including meeting players and mascot opportunities. Mastercard [...]
London City Lionesses spend world record £1.4m on Grace Geyoro September 5, 2025 London City Lionesses have made a huge statement of intent on the eve of their Women’s Super League debut by signing France star Grace Geyoro for a new world record fee of £1.43m. The Bromley-based club, who are bankrolled by billionaire women’s football investor Michele Kang, have overhauled their squad with 17 new signings since [...]
How Michele Kang put WSL newcomers London City Lionesses on fast track September 4, 2025 If anyone needed any reminder, one incident this summer illustrated the depth of owner Michele Kang’s dedication to turning London City Lionesses from Women’s Super League anomalies into a European force. It was while the club were in the Netherlands last month for a pre-season training camp, during which they played local side FC Twente [...]