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Lidl

  • Aldi gives us a Lidl bill of the week for Christmas #FestiveFeast with chef Jean-Christophe Novelli

    November 24, 2014

    The Cotes du Rhone and Riesling were free-flowing at terribly trendy Home House members club last night, but it wasn’t serving its usual crowd.    Discount supermarket warrior Aldi was hosting its #FestiveFeast, along with celeb chef Jean-Christophe Novelli – serving a five-course Christ­mas meal to a room full of customers who won their seats [...]

  • From Ukip and bird flu to RBS and Lidl: 10 things we learned this week

    November 21, 2014

    1. Ukip got its second member of parliament. Mark Reckless retook the seat he'd held as a Conservative. But that was really the side show to accusations of snobbish tweets and comments around immigration that were so inflamatory Ukip distanced itself from them.   2. Bird flu returned to the UK. It's unlikely to pose [...]

  • Christmas just got tougher for Tesco, Sainsbury and Morrisons: Lidl adds “discount” oysters to its deluxe range

    November 21, 2014

    In a year dominated by the rise of the discount grocer, it's perhaps no surprise that Lidl and Aldi will be pulling out all the stops to bring consumers a bit of low-cost luxury.  Lidl, which launched a £5 lobster in 2009, has a track record of doing exactly that but this year it's pulling [...]

  • Supermarkets Sainsbury’s, Tesco and Morrisons told they must shrink to survive in war against discounters Aldi and Lidl

    November 17, 2014

    Supermarkets need to dramatically scale down their store estates if they want to stop haemorrhaging sales and return to growth, according to analysts at Goldman Sachs who sent a stark warning to the retail industry. In a research note published yesterday, Goldman Sachs said Sainsbury’s, Tesco and Morrisons must cut space by around 20 per [...]

  • Premier Foods’ share price tanks as Aldi, Lidl and online shopping weigh on manufacturer

    October 23, 2014

    Food manufacturer Premier Foods reported lower third-quarter sales yesterday, hit by consumers turning to online shopping or discount chains that stock their own brands for groceries. Shares tanked 14.6 per cent on the disappointing results yesterday to close down at 29.25p. “Market conditions in the third quarter have proved to be increasingly demanding with unprecedented [...]

  • Store wars: Lidl attacks Morrisons with combative ad campaign

    October 4, 2014

    Lidl have launched a new ad campaign, ridiculing Morrisons's attempts to match their prices. This may sound like dry advertising rivalry, but the gauntlet has been well and truly thrown down.  Great advertisement from @LidlUK – very clever response to @Morrisons price pledge. pic.twitter.com/zUwrEKms6c — Steve Myall (@stevemyalleats) October 4, 2014 The advert lists the steps [...]

  • Every Lidl helps when it comes to boosting local house prices

    September 21, 2014

    Living close to a discount store such as Lidl can increase the price of your property by almost £30,000, according to research released today. Research by online estate agents Housesimple.co.uk looked at the location of Lidl supermarkets in some of the major towns and cities across the UK and found that, in 80 per cent [...]

  • Bill of the Week (It’s Back!): Lidl’s lavish V&A dinner

    August 28, 2014

    Bill of the Week is coming out of retirement for a special appearance today. But contrary to its predecessors, which regularly toted up the price of umpteen bottles of Krug and countless Grey Goose martinis, this bill is all about frugality. One might call it a really Lidl bill.    One of our roving reporters [...]

  • Calling all trendies and urbanites: Lidl’s £20m ads are aimed at YOU

    August 27, 2014

    German discounter Lidl is gambling £20m on a new national TV advertising campaign to grab more middle-class shoppers from Tesco and Sainsbury’s. The ad, unveiled last night at the Victoria & Albert Museum, shows shoppers trying products at an East End market, only to find out that they were from Lidl. Products include Lidl’s £11.99 [...]

  • Lidl by Lidl, the discounters are still on the rise – Bottom Line

    August 27, 2014

    Fresh data, but no fresh hope for the mid-market grocers. Tesco dropped its market share to 28.8 per cent in the 12 weeks to 17 August, down from 30.2 per cent last year. Sainsbury’s also edged down. By contrast, premium player Waitrose grew its market share to 4.9 per cent – and its take at [...]

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