Why Formula 1 is a rare global sports asset Sport Business Formula 1 has become one of the most sought-after properties in global sport — and the reasons run far deeper than glamour and horsepower. In a fragmented media landscape, F1 is one of the few rights-holders that can credibly claim global scale, cultural momentum and commercial scarcity. Start with the basics: reach. F1 remains one [...]
NFL HQ was target of New York gunman who killed four, says mayor Sport The NFL is believed to have been the original target of the gunman who killed four people on Monday, according to New York City mayor Eric Adams. Examiners think that 27-year-old Shane Tamura, of Las Vegas, was trying to get into the NFL headquarters after shooting several people in the building’s lobby, but ended up [...]
Enhanced Games: Trump-backed ‘doping Olympics’ set for Las Vegas Sport Business Las Vegas has been selected as the host of the first so-called doping Olympics, organisers the Enhanced Games have announced. The event – which will involve limited track and field, swimming and weightlifting events and take place across Memorial Day weekend next May – will see athletes able to use performance enhancing substances to win [...]
NRL could buy stake in English Super League April 9, 2025 The Australian National Rugby League (NRL) could buy a minority stake in England’s Super League in a move that would unify the sport’s two biggest club competitions. According to the Sydney Morning Herald, a secret meeting was held between NRL bosses and owners of Super League clubs Wigan Warriors and Warrington Wolves while both leagues [...]
Las Vegas trip more than a safe bet for Super League rugby March 1, 2025 This weekend the Super League makes its debut stateside, with a regular season fixture between Wigan Warriors and Warrington Wolves taking place at the Allegiant Stadium on Saturday. Like many sports before it, the move is designed to showcase the game on the global stage as part of its long-term growth into new markets. And [...]
Can Super League use Las Vegas and NRL to turbocharge English rugby league? February 25, 2025 The Super League is venturing to Las Vegas to piggyback on the NRL. But can it help to turbocharge rugby league in England? “It’s fantastic, I’ve watched a couple of the games. They’re proper hard players, and maybe they deserve that little bit more publicity. They’re spreading the word.” Those were the thoughts of Manchester [...]
NRL open to buying Super League rugby after record revenues February 21, 2025 Australia’s rugby league competition the NRL could buy England’s Super League after posting record revenues of £377m. Australian Rugby League Commission chief Peter V’landys said they’d be open to buying the Super League if the cash-strapped English game approached the NRL. The NRL made a net profit of nearly £50m in their latest accounts, which [...]
Formula E beats Formula 1 in key US viewership figure, electric series claims February 5, 2025 Formula E’s Mexico City race saw a higher viewership number than Formula 1’s first race in Las Vegas in 2023, the electric series has claimed. The US audience was 80 per cent higher for the E-Prix this season versus the inaugural Vegas race, which has been described as many as a commercial juggernaut for Formula [...]
Get over yourselves. F1 in Las Vegas is exactly what the sport needs November 22, 2024 When Navada group The Killers sang Mr Brightside, they were lyricising a love lost adjacent to the Las Vegas strip. And this weekend, for Formula 1 driver Lando Norris, his desire of being a world champion in 2024 could, too, be lost. Formula 1 has been more exciting this season than it has been since [...]
Worst corporate jargon of the week: The roadmap September 19, 2024 "Get in losers! We’re going to lift sales by five per cent in quarter four!"