Chelsea score £10m commercial boost with major sponsorship renewal Sport Business Chelsea FC have extended their £10m-a-year training kit sponsorship deal with crypto platform BingX into a fourth season. The agreement will see the Singapore-headquartered firm remain on the front of the shirts worn by the men’s team in training and for pre-match warm-ups. An early renewal is a boost to Chelsea’s commercial department, which has [...]
Chelsea reveal first ever back-of-shirt sponsor – but it could last just one game Sport Business Chelsea have unveiled a second new kit sponsor in as many weeks after agreeing a deal for trading platform TMGM to appear on the back of their shirts. The deal is an expansion of the club’s partnership with the Australian company, which has been Chelsea’s official regional forex and CFD trading partner in Asia-Pacific since [...]