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Guinness Six Nations

  • The real Guinness Six Nations showdown is happening in the pub

    Sport Business

    As the Guinness Six Nations kicks off, Britain will do what it does best: argue about referees, over-analyse scrums, and drink a respectable amount of beer. And while the games unfold on the pitch, another contest will play out in pubs, feeds and group chats across the country. For beer brands, live sport remains one [...]

    GettyImages 652057850 showing a business meeting with diverse professionals engaged in discussion around a table in a mode...
  • Six Nations Thursday start is smart from organisers

    Sport Business

    It feels slightly odd to be looking forward to the Six Nations beginning this evening when it is only Thursday. That’s because Ireland’s trip to take on champions France in Paris has been brought forward to tonight to ensure there’s no clash with the opening ceremony of the Winter Olympics in Milan tomorrow. At first [...]

    Getty Images logo on a digital screen, representing media and stock photography services on a business news website
  • ITV in-game Six Nations ads will keep sport free-to-air, experts say

    Sport Business

    ITV’s introduction of advertising during matches at the Six Nations is a sign of things to come but will keep more sport on free-to-air television, say experts. Starting tomorrow, the broadcaster will show split-screen adverts during pauses in play at this year’s competition, such as when scrums are being reset.  It has led to concerns [...]

    GettyImages 2198380713 shows a dynamic scene from a general news event, capturing key moments and interactions.
  • Premier Sports to broadcast five Six Nations matches across UK

    January 7, 2026

    Premier Sports will broadcast five Six Nations matches across the UK as the streaming platform looks to strengthen its rugby offering. The Irish broadcaster, which holds the UK rights to rugby competitions such as the French Top 14, Investec Champions Cup and multinational United Rugby Championship, will show one match per round, beginning with Scotland’s [...]

  • Six Nations to stage first Thursday match since 1948

    May 19, 2025

    The Six Nations will have a match on Thursday for the first time since 1948 after fixtures for the 2026 competition were confirmed on Monday. Ireland will travel to take on France on Thursday 5 February in the opening match of the 2026 competition as France aim for back-to-back titles. The shift to a Thursday [...]

  • Who has played themselves into and out of the British and Irish Lions tour?

    March 21, 2025

    If the Six Nations taught us anything it’s that picking a squad for this year’s British and Irish Lions tour to Australia is going to be very difficult. For some players a strong Six Nations has catapulted them from nobody to somebody, or from a fringe player into a starter. And for others it has [...]

  • Joe Marler on Saracens, standing up for England players and Six Nations

    March 15, 2025

    Former England international prop Joe Marler is no stranger to saying what he thinks and doing what he wants. The recently retired 34-year-old has ridiculed the Haka and was famously banned for groping then-Wales captain Alun Wyn Jones. But now – speaking to City AM from a greyhound rehoming project, naturally – he went after [...]

  • Six Nations Super Saturday a perfect crescendo to tournament

    March 14, 2025

    It feels like an age since rugby fans had the pleasure of watching a Super Saturday when all three games will be crucial to the outcome of the Six Nations. Ireland, England and France are all able to realistically win this year’s title heading into the weekend, while Scotland can mathematically do it, however unlikely. [...]

  • England Rugby to switch to Murray-backed Castore after Six Nations

    March 12, 2025

    England’s rugby teams will replace Umbro with Andy Murray-backed British sportswear brand Castore after this year’s Six Nations. The new kit deal is due to start in May and follows months of talks between the Rugby Football Union and Castore, which was founded by former City workers. It means that England men’s team will debut [...]

  • Six Nations needs France to beat Ireland before Super Saturday

    March 7, 2025

    The recent clashes between Ireland and France in the Six Nations have all been superb occasions; whether it be in Paris or Dublin, the teams always serve up a brilliant match. And this weekend in the Irish capital it is the home side who are favourites. But for the good of the tournament it is [...]

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