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football

  • Easyjet founder bets on World Cup in prediction markets pivot

    May 25, 2026

    The billionaire behind Easyjet is taking a punt on sports betting as he launches prediction markets ahead of the World Cup.  Sir Stelios Haji-Ioannou, who founded the budget airline in 1995, launched his Easybet platform in 2024 and is now expanding into prediction markets, City AM can reveal. Betting is the latest spin-off for the [...]

  • I’m a Manchester United fan and marketing expert but Arsenal are cool

    May 25, 2026

    Arsenal’s long-awaited success on and off the field has been earned with smart, patient planning, says Pitch founder (and Man Utd supporter) Henry Chappell. As a Manchester United fan since before the Fergie years, Arsenal’s march to Premier League glory and a Champions League final is a tough watch. And it’s just as hard to [...]

  • The season finale economy: Why we undervalue the Premier League

    May 24, 2026

    With one round of Premier League fixtures remaining, the season finale is not approaching, it is here. Title races (usually) tighten, relegation battles become existential, and the casual viewer becomes a committed one. For fans, it is the most emotionally charged period of the year. For brands, it should be one of the most valuable [...]

  • Starmer urges TNT Sports to air Champions League final for free

    May 23, 2026

    Sir Keir Starmer has urged the broadcaster of the Champions League final to air the game for free next Saturday.  The Prime Minister is attempting to prevent this year becoming the first in the Champion’s Leagues 34-year history in which the final is not free to watch for British fans.  The match will be streamed [...]

  • Pep Guardiola to stay on CFG payroll after quitting Manchester City

    May 22, 2026

    Pep Guardiola is to continue working for City Football Group despite confirming his departure as manager of its flagship club, Manchester City. Guardiola will take charge of his final match on Sunday, having become the most successful manager in City history during a 10-year spell that gleaned six Premier League titles.  The former Barcelona and [...]

  • Southampton ‘Spygate’ expulsion ‘severe’, admits commission member

    May 22, 2026

    One of the members of the independent panel that kicked Southampton out of the Championship play-off final for spying says the punishment was “severe” but “necessary”. The unprecedented decision was upheld by the panel on Wednesday following a fast-tracked disciplinary process triggered when Middlesbrough spotted a Southampton staff member filming their training session ahead of [...]

  • Championship play-off final: Hull or Middlesbrough stand to gain £200m

    May 21, 2026

    Hull City and Middlesbrough will be fighting for a £200m revenue windfall this weekend in the Championship play-off final, according to Deloitte. The Tigers and Boro head to Wembley Stadium on Saturday after a week marred by Southampton’s “Skygate” looking for a spot in next season’s Premier League. And Big Four firm Deloitte’s Sports Business [...]

  • DR Congo: Fears Fifa World Cup could be Ebola superspreader event

    May 20, 2026

    The Democratic Republic of Congo’s participation in the Fifa World Cup is under threat after an Ebola outbreak led to a US travel ban on the African nation. Health reports suggest there are over 500 suspected cases of the contagious disease in the DRC, with over 125 deaths. It is not yet being classed as [...]

  • Uefa warns Kang and London City Lionesses over multi-club rules

    May 20, 2026

    Uefa has warned Michele Kang and other investors that women’s football will not be granted an exception to its rules on multi-club ownership. It means US billionaire Kang may have to sell or place into a blind trust either French side OL Lyonnes or London City Lionesses if they both qualify for European competition in [...]

  • Uefa probes Brighton and Hearts connection under Tony Bloom ownership

    May 20, 2026

    Uefa is scrutinising the relationship between Hearts and Brighton and Hove Albion, with both clubs connected to Tony Bloom on course to qualify for Europe. Brighton owner Bloom holds a 29 per cent stake in Hearts – deliberately below the 30 per cent threshold Uefa prohibits owners from holding in more than one club in [...]

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