Beer fear: CO2 shortage could lead to state-backed beer at World Cup April 16, 2026 Brits face drinking state-backed beer during the Fifa World Cup as CO2 shortage fears leave breweries and boozers reliant on government gas. The war in Iran has caused chaos across Gulf shipping lanes with government analysis suggesting a closure of the Strait of Hormuz for a long period of time could lead to shortages of [...]
Trump-linked crypto firm Nexo in Fifa World Cup deal with Messi’s Argentina April 14, 2026 Donald Trump-linked crypto firm Nexo has announced a sponsorship deal with Lionel Messi’s Argentina ahead of this summer’s Fifa World Cup. The digital wealth platform will be the Argentine Football Association’s official digital asset partner when they attempt to defend their title at the tournament in the United States, Canada and Mexico. The deal bolsters [...]
Panmure Liberum: Netherlands will win first Fifa World Cup April 9, 2026 Investment bank Panmure Liberum has predicted the Netherlands will win their first World Cup this summer having correctly forecast the previous three winners. In a note published on Thursday, author Joachim Klement said that the Netherlands under Ronald Koeman will lift the iconic gold trophy in New Jersey this summer. He correctly predicted Germany to [...]
Fifa World Cup tickets on resale for $11m as costs soar April 8, 2026 Tickets for this year’s Fifa World Cup are being resold for an eye-watering $11m as fans fear taking out second mortgages to get to North America. The category four ticket at the Hard Rock Stadium in Miami would give a fan access to Scotland’s showpiece group match against Brazil, but will cost $11m on Fifa’s [...]
Mexico minister: Fifa World Cup host Jalisco safer than New York City April 6, 2026 Senior ministers in Mexico have quelled fan safety fears ahead of the Fifa World Cup after the killing of a cartel boss saw violence erupt in a host city. Members of the Jalisco New Generation Cartel undertook a wave of violence across the Jalisco province after a drug lord known as “El Mencho” was killed [...]
World Cup no longer has global audience – and that’s a marketers challenge April 4, 2026 The domestic football season is hurtling towards its conclusion and, despite England’s drab international break and talk of boycotts, World Cup fever is starting to build. Soon, wallcharts will be pinned up, vintage England kits pulled out from the back of the wardrobe, and Three Lions will find its way onto office playlists. However, this [...]
World Cup events in doubt as US shutdown risks host city funding February 25, 2026 Fears of “catastrophic” security issues at this year’s Fifa World Cup have emerged after US officials warned of financial shortfalls to the tune of over £650m. A partial federal government shutdown across the pond forced the freezing of nearly $900m of funding that would have been spent on the 11 US cities co-hosting the World [...]
Fifa World Cup faces threats from cyber attacks and hacktivists January 6, 2026 The 2026 Fifa World Cup faces the “very real risk” of cyber attacks from anti-Western “hacktivists”, according to experts. This summer’s tournament – being co-hosted by the United States, Mexico and Canada – is set to be targeted by rogue states determined to disrupt the global spectacle. An attempt to harm Fifa World Cup infrastructure [...]
Some Scots to get bank holiday to celebrate Fifa World Cup January 5, 2026 Some Scots will enjoy a bank holiday this year to celebrate the national team’s return to the Fifa World Cup. Scotland qualified for the event – co-hosted by the United States, Canada and Mexico – to reach their first World Cup since 1998. And Scottish First Minister John Swinney has said that 15 June will [...]
Why 2026 will be the year of technology and AI in sport January 4, 2026 Arthur Hu, the chief information officer at Lenovo, discusses why 2026 is the year for AI and technology in sport It feels as if the sporting calendar never stops, it just keeps spinning with yet another tournament, match or race around the corner. And 2026 will be no different, headlined by the Winter Olympic and [...]