How Formula 1 is reengineering car branding December 14, 2025 It’s an old adage, but one particularly true for automotive brands, that where you show up as a brand really matters. Staples for car marketing are high-quality environments such as cinema, peak TV, eye-catching billboards and the like. Especially for cars – a category in which long-range priming is key – these quality touchpoints shape [...]
Could this be the clearest sign yet that the rich are leaving Britain? October 30, 2025 It’s hard to know quite how many of the super-rich are leaving London. Some say departure numbers are well into four figures so far this year – others that the estimates are overstated. We can’t get a precise number, but one thing is for sure: it’s happening. The anecdotal evidence of high net worth folk [...]
Massa £64m damages case against F1 and Ecclestone set for court this week October 28, 2025 Legal action over the controversy of the F1 2008 crash, dubbed ‘crashgate’, is set for the English High Court this week, where a judge will hear allegations from Felipe Massa that the aftermath cost him the 2008 Championship. Brazilian driver Massa competed in F1 from 2002 to 2017, serving with several teams, notably Ferrari. During [...]
Rolls-Royce Corniche Shooting Brake review: Estate of the art October 21, 2025 Niels van Roij looks every inch the English gentleman. The Dutch-born designer is wearing an immaculately cut tweed suit with leather-lined pockets, topped off with a green woolen tie. Only later do I realise that identical fabrics were used to trim the Rolls-Royce waiting outside. “I have a suit created to celebrate each car, using [...]
Ferrari cut UK supply after Labour’s tax raid on wealthy October 17, 2025 The boss of Ferrari has blamed the Labour government’s crackdown on wealth for its decision to cut the number of cars it sells in the UK, saying that a “stabilisation” in demand was happening in the country. Chief executive Benedetto Vigna told the Financial Times that his firm had reduced allocations of its supercars to [...]
McLaren, Williams, Ferrari and Aston Martin take over London as F1 surges in popularity June 29, 2025 On Sunday 6 July over 100,000 Formula 1 racing fans will descend on Silverstone for the British Grand Prix. This in itself is no surprise given the history and heritage that comes with the Northamptonshire track’s association with the highest level of motor racing in the world. But in a nod to the wider mass [...]
Driving a Ferrari Purosangue through sleepy St Mawes, Cornwall June 27, 2025 Ah, Cornwall, the second home capital of England. Of course, the locals loathe the incoming hoards from West London and the home counties, breezing in for a few sunny weeks of the year with their 4x4s, yoga mats and Big Green Egg barbecues. Following the G7 summit held in Carbis Bay in 2021, an especially [...]
Lewis Hamilton insists Ferrari move hasn’t turned sour after Miami spats May 5, 2025 Lewis Hamilton insists he has no problems with Ferrari or fellow driver Charles Leclerc but says he won’t apologise for spiky exchanges with the team during a frustrating Miami Grand Prix. The seven-time Formula 1 champion snapped at race engineers on the team radio as he waited for them to ask Leclerc to let him [...]
Hamilton wants ‘power seat at table’ amid FIA governance controversy May 2, 2025 Lewis Hamilton has said drivers can help in the governance of Formula 1 with “a power seat at the table”. The sport is facing discontent surrounding the leadership of FIA president Mohammed Ben Sulayem. The Emirati has seen some of his top officials resign over governance standards, has been slammed by the Motorsport UK chair, [...]
Bull fight! Living the Lamborghini dream on the road and racetrack April 12, 2025 Ferruccio Lamborghini wasn’t a fan of motorsport. While Enzo Ferrari sold road cars primarily to bankroll racing teams, his rival on the opposite side of Modena saw things differently. Launching the Lamborghini Miura in 1966 – widely regarded as the world’s first supercar – Ferruccio said: “Every one I build [will be] like winning a [...]