Rivals ‘can’t compete’ with Google and Facebook on digital advertising, watchdog warns December 18, 2019 Tech giants Google and Facebook dominate Britain’s digital advertising market to such a great extent that rivals can no longer compete with them on “equal terms”, the competition watchdog has warned. The Competition and Markets Authority (CMA) also raised concerns over the pair’s dominance undermining the ability of newspapers and other providers to produce “valuable [...]
Watchdog steps up probe into tech giants over digital ad dominance December 15, 2019 The competition watchdog is set to publish its initial findings into the dominance of tech giants in the digital ad market this week, paving the way for a possible in-depth investigation. In July the Competition and Markets Authority (CMA) launched a market study into Google and Facebook, amid concerns the so-called duopoly could be stifling [...]
Political adverts disappear from Facebook’s online library December 11, 2019 Facebook came under fire yestderday as tens of thousands of political adverts disappeared from the social media firm’s online archive, two days before the UK goes to the polls. Adverts from the Conservatives, Brexit Party and the Liberal Democrats can now no longer be found in the so-called “ad library.” Read more: The best and [...]
Tech giants set to spend £25bn on advertising this year December 2, 2019 Eight tech titans including Google, Facebook and Amazon dominate the global advertising industry and will spend £25bn on advertising this year, according to new research. Google parent company Alphabet, Facebook, Amazon, Ebay, Netflix, IAC, Uber and Booking.com spent over £20bn on advertising in 2018, and are set to account for five per cent of global [...]
Facebook launches new photo transfer tool to allow users to migrate between services more easily December 2, 2019 Facebook is set to launch a tool today that will finally enable its users to download all of their images from the platform at once. It is the latest step from the social media firm to ensure people can download and transfer all the data stored on Facebook. Read more: Google’s £2bn merger with Looker [...]
Twitter outlines political ad ban ahead of 2020 US election November 16, 2019 Twitter has announced its political advertising ban will include references to candidates and legislation. The social media site also said ads will not be allowed to advocate for certain outcomes on political and social causes. Twitter announced the ban last month, but on Friday disclosed more of the specifics of the ban for the first [...]
The big problem with political advertising on social media November 11, 2019 With the upcoming UK General Election, the primaries for the Democratic presidential nominee in the US, and the race for the White House next year, politics is once again centre stage. Candidates on both sides of the Atlantic will be turning once more to political advertising to win over voters – and one area of [...]
California demands Facebook hand over documents in state investigation November 6, 2019 California is investigating Facebook’s disclosure of user data to Cambridge Analytica, it emerged in a court filing demanding the firm respond to a subpoena. Facebook is already being investigated by 47 states in the US. Some have raised concerns that Facebook and other tech giants engage in anti-competitive practices, expose consumer data to thieves and [...]
Mark Zuckerberg defends political ads on Facebook after Twitter ban October 31, 2019 Facebook co-founder and chief executive Mark Zuckerberg has defended his decision to allow political advertising as the social network after Twitter boss Jack Dorsey threw down the gauntlet over the issue. Read more: Twitter pulls all political advertising as voters support regulation Dorsey announced yesterday that all paid-for political advertising would be banned on Twitter, [...]
Digital ad group the Ozone Project signs up Stylist as it fights back against tech giants October 31, 2019 Digital advertising marketplace the Ozone Project has announced a new partnership with the Stylist Group as it expands its roster of publishers. The female-focused lifestyle publisher, which will also represent the digital newspaper titles of parent company DC Thomson, will be the fifth organisation to join Ozone’s platform. Read more: Magazine publisher TI Media narrows [...]