Lord Alan Sugar sells part of empire to media giant Bauer Business Lord Alan Sugar has sold a part of his business empire to one of the largest media giants in the country. Amscreen, which produces digital signage, has been taken over by Bauer Media Group, according to new filings with Companies House. The division formed part of Lord Sugar’s Amshold Group and is headquartered in Bolton, Lancashire. [...]
Strongbow and Jägermeister social media ads banned for promoting irresponsible drinking hospitality Social media posts by Strongbow and Jägermeister have been banned by the UK’s advertising watchdog for suggesting that alcohol takes priority in life and social settings. Two Jägermeister ads on social media and one Instagram skit promoting a can of strawberry Strongbow – which is owned by Heineken – have been banned by the Advertising [...]
Sir Martin Sorrell: Clients ‘cautious’ as S4 Capital’s income tumbles Tech S4 Capital, Sir Martin Sorrell’s advertising giant, recorded a sharp drop in revenue in its first-quarter trading update as geopolitical tensions weighed. The firm posted a 11.4 per cent slump in net revenue to £148.3m, which it said reflected the “continuing technology client caution” and headwinds from one “key client”. Takings from marketing services reduced [...]
Eurostar’s £39 fare promotion blasted for being misleading – again November 6, 2024 Eurostar has been scolded by the advertising regulator for the second time this year, over how it presented Instagram and Facebook ads for £39 fares.
Transport for London selects Global and JCDecaux to run ad estate September 10, 2024 Transport for London (TfL) has selected Global and JCDeacux to run its lucrative advertising estate, following a hotly-contested tendering process. Global continues its stint managing advertising sites on the Tube, London Overground, DLR, Tram and across the Elizabeth Line. JCDecaux, the French multinational ad corporation, will manage advertising at more than 4,700 bus shelters across [...]
Huel and Zoe adverts featuring Dragons’ Den star Steven Bartlett banned August 14, 2024 Adverts featuring Dragons’ Den star Steven Bartlett for nutrition brands Zoe and Huel have been banned after it was ruled they failed to disclose their commercial relationship with the celebrity entrepreneur. The Advertising Standards Authority (ASA) has said the adverts, which were seen on Facebook in February, “omitted material information” about their links to Bartlett. [...]
Electric Guitar: Digital marketer buys data analytics firm set up by its chief August 9, 2024 Digital marketing and advertising company Electric Guitar will acquire software solutions provider Mymyne, previously set up by its chief executive. Mymyne was set up in 2019 by Electric Guitar’s chief executive, John Regan, to develop and commercialise data-related software services, with swoop is being viewed as a sign that the marketing world is moving towards [...]