Cornish Pirates: We will kick door down to reach franchised Prem Rugby December 18, 2025 The chief executive of Cornish Pirates insists she is ready to “kick the door down” to get her Champ side into Prem Rugby if the top flight becomes a ringfenced franchise league. Prem Rugby and the Rugby Football Union are exploring a franchise model which would see the current 10 teams form a new ring-fenced [...]
Saracens: Love to hate, rugby values and mulled name change September 30, 2025 Saracens considered changing their name as part of a recent brand overhaul that they hope will pin them as the “Original Club of North London”. The three-time European champions have given themselves a glow-up, aiming to attract younger audiences to their 10,500-capacity StoneX Stadium in north London and increase the number of sold out matches [...]
Rolex sponsored Wimbledon stars made to pay for own watches July 9, 2025 A Rolex sponsorship or ambassadorial contract is widely seen as a must-have endorsement by aspiring young tennis players, yet such deals can prove to be a mixed blessing. Such is the value and scarcity of the Swiss luxury watches that their endorsement department operates a strictly enforced tier system, with only their A-list clients such [...]
Brighton owner Bloom looks to add French Ligue 1 club to portfolio May 28, 2025 In this week’s Ahead of the Game: Brighton owner Tony Bloom, football films, The Hundred sale, rugby rights and the National League. Brighton owner Tony Bloom is exploring a potential investment in a French club after completing his purchase of a 29 per cent stake in Scottish Premier League side Heart of Midlothian this week. [...]
Does ProD2 on YouTube offer example to other leagues wanting exposure? May 23, 2025 Few sports fans would have heard of the ProD2, but for rugby nuts it is seen as the best second tier competition across the sport’s global offering. Last night saw Provence and Soyaux Angouleme face off in the post-season playoffs. And for the first time Brits were able to tune in. But you’d struggle to [...]
Inside Tier 2 Champ Rugby: What clubs think of radical changes May 16, 2025 For the first time in a long time the various tiers of English rugby union seem to be on the same page with the launch of Champ Rugby. On Thursday evening plans were unveiled for the second tier, which will be called Champ Rugby. It is arguably the biggest shake-up to the English rugby pyramid [...]