‘Misleading’ Frasers ad banned amid feud with watchdog Retail The advertising watchdog has censured Frasers Group for running a “misleading” ad just days after its finance chief ramped up a bitter row with the regulator. The Advertising Standards Authority (ASA) has banned an online advert published by Sports Direct, which is owned by Frasers, for a Puma sports top which it said misled shoppers [...]
Adidas, Calvin Klein and Uniqlo ads banned for greenwashing Retail Fashion giants Adidas, Calvin Klein and Uniqlo have been rapped as part of a major probe into corporate greenwashing in adverts. Each of the retailers has had online adverts banned by the Advertising Standards Authority (ASA) for using the term “recycled” in a misleading way. The bans came as part of a major crackdown by [...]
John Lewis, Debenhams censored over Black Friday ads Retail John Lewis, Debenhams and Boots have been censored over “misleading” Black Friday ads after being accused of overstating the discounts on offer to shoppers. The three retail giants have had their adverts banned by the Advertising Standards Authority (ASA), which monitors ads using an AI-powered tool. The watchdog has been cracking down on retailers’ pricing claims [...]
Lidl and Iceland censored under junk food ad rules April 15, 2026 Lidl and Iceland have become the first supermarkets to have adverts blocked by regulators under the government’s crackdown on junk food. The rules cover some sugary and fatty foods, including sweets, pizza and chocolate. The Advertising Standards Authority (ASA) has been policing the new ban since January, but today’s warnings are the first it has [...]
Easyjet rebuked over ‘misleading’ £5.99 cabin bag deal January 28, 2026 Easyjet has been warned by the advertising watchdog over a “misleading” tab on its website which suggested that passengers could get a large cabin bag ‘from £5.99’. The Advertising Standards Agency (ASA) said it had not seen “sufficient evidence” that it was possible to book large cabin bags at this price across a range of [...]
Coinbase ‘everything’s fine’ crypto ad banned by watchdog January 28, 2026 A cryptocurrency advert which depicted people in grotty homes singing “everything is fine” has been banned by the advertising watchdog. The adverts, which included a video ad and three posters and were commissioned by cryptocurrency trading platform Coinbase, were banned by the Advertising Standards Authority (ASA) after an investigation found they trivialised the risks of [...]
Nike and Superdry adverts banned in ‘greenwashing’ crackdown December 3, 2025 Adverts produced by Nike, Superdry and Lacoste which claimed to promote sustainable clothing have been banned by the advertising watchdog as part of a major crackdown on corporate greenwashing. The Advertising Standards Authority (ASA) upheld complaints against the three fashion giants, assessing that environmental claims made in a series of search engine adverts were exaggerated [...]
Supreme CBD: Celeb-backed brand rapped for third time by advertising watchdog October 29, 2025 Supreme CBD, the brand founded by ex-boxer Anthony Fowler and endorsed by former Premier League footballers, has been forced to remove an advert for claiming its products could treat anxiety and depression. The Advertising Standards Authority upheld a complaint that an ad Fowler published on his Instagram account in May touted Supreme CBD as a [...]
Strongbow and Jägermeister social media ads banned for promoting irresponsible drinking September 10, 2025 Social media posts by Strongbow and Jägermeister have been banned by the UK’s advertising watchdog for suggesting that alcohol takes priority in life and social settings. Two Jägermeister ads on social media and one Instagram skit promoting a can of strawberry Strongbow – which is owned by Heineken – have been banned by the Advertising [...]
Brewdog ad banned for promoting beer as ‘solution for loneliness’ August 6, 2025 A Brewdog advert has been banned by the advertising watchdog for suggesting that one of its beers could be a remedy for boredom, loneliness and frustration. The Advertising Standards Authority (ASA) ruled that a poster to promote the Scottish brewer’s Wingman IPA beer implied it could be a solution to overcoming several daily problems – [...]