Total recall: Could you draw the Apple logo from memory? March 11, 2015 Do you know what the Apple logo looks like? How confident are you that you're right? Chances are you might be deluding yourself if you answered “very”. We are constantly bombarded with logos from McDonald's Golden Arches to Nike's swooshing tick, but a new study suggests we really aren't paying all that much attention. [...]
Google Shop London in pictures: Inside the search giant’s first ever physical shop on Tottenham Court Road March 11, 2015 It may have succeeded as one of the most successful companies of the 21st century by offering services online, but Google is making a move offline for the first time – right here in London with its first real life shop. Based at Currys PC World on Tottenham Court Road, the “shop within a shop” [...]
Electric cars and new fuels could slash costs of driving and add £5bn to UK GDP by 2030 – Cambridge Econometrics study March 11, 2015 Motorists could save £960 a year on fuel costs by 2030 if they give up on petrol and switch to electric cars and GDP could jump by £5bn if low-carbon vehicles are embraced. A move away from hydrocarbons could also mean a 40 per cent drop in oil imports by the same year. According to [...]
Wish you still had your Nokia 3210? Now you can play Snake on the fountains at Kings Cross March 11, 2015 Do you wish we could get back to the good old days when mobile phones were for making calls, maybe texting – and, at the absolute most, playing Snake? If that sounds like you, there are two options open to you. First, you could relocate to a county where 4G reception is so bad you [...]
Property giant Hammerson uses new virtual walkthrough tech to lure buyers March 10, 2015 Anglo-French property giant Hammerson has teamed up with a property tech startup to map all its shopping centres and retail parks in the UK by using virtual Google street view-style technology. Virtual Walkthrough was set up three years ago by James Morris-Manuel, formerly of Cushman & Wakefield, and Antony Waldorf, a serial entrepreneur who sold [...]
The future of organs-on-chips in healthcare: Scientists just squeezed a beating heart into a micro-device March 10, 2015 The gap between people and the technology they use is narrowing – we have machines that fit right under our skin, apps to monitor every aspect of our lives and a total dependence on the internet to find out information. But there are few areas with as many new technological innovations springing up as healthcare, [...]
Apple Watch: This is what luxury watch stocks are doing after Apple’s smartwatch launch March 10, 2015 After the fanfare of the Apple Watch, stocks in the world’s traditional luxury watchmakers dipped lower as the historic industry faces up to the modern age. The Swiss watch industry, where the majority of luxury watches are made, exported 28.6m units in 2014, while analysts are predicting challenger Apple (in the watch arena at least) will [...]
There are two types of sexism at work, and “friendly” is the worst for long-term equality March 10, 2015 Just because a man smiles at a woman and is keen to engage in conversation with her, it doesn't mean he isn't harbouring sexist views, scientists have found. There is a particular type of sexism associated with overly friendly behaviour in men, which has been labelled as “benevolent” or “friendly” sexism by researchers at Northeastern [...]
Gold Apple Watch: Five things you can buy for $17,000 – classic car, house deposit and four years worth of travel March 10, 2015 Now we know everything about the Apple Watch, the biggest decision is whether to buy one or not. Starting at a respectable $349 (£299), many Apple owners will be eyeing up the entry-level Sport model. At the other end of the spectrum, however, is the 18 carat gold version, coming in at an eye-watering $17,000 (£13,500) [...]
Will Apple’s watch range be worth its weight in gold? March 9, 2015 Apple yesterday unveiled its highly anticipated take on the smartwatch with a host of new innovations and an ostentatious 18 carat gold version. The cheapest in the range is the Apple Watch Sport, priced from £299. But one version, the solid-gold Apple Watch Edition will set buyers back up to £13,500. The launch of the [...]