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      Virgin Atlantic ends British Airways grip on Team GB partnership

      Richard Branson with Team GB athletes holding a London to Los Angeles boarding pass by a Virgin Atlantic plane.

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      Virgin Atlantic ends British Airways grip on Team GB partnership

      Richard Branson with Team GB athletes holding a London to Los Angeles boarding pass by a Virgin Atlantic plane.

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Sport Business

  • Track Radio bets on sport, music and BBC veterans to prove winning formula

    May 4, 2026

    Track Radio launches today, on a mission to reach a neglected audience with a blend of sport and music, and a strong presenter line-up, founder Iain Macintosh explains. Sport and music have always been happy bedfellows – Mick Jagger and cricket, Elton John and football, Snoop Dogg and, well, just about anything – so it’s [...]

  • Gloucester Rugby secure £300k fan investment at £36.5m valuation

    May 4, 2026

    Gloucester Rugby have raised £300k from a fan investment cycle at a valuation of £36.5m as investment in the Prem continues. With 23 days left on their public raise, the Prem Rugby strugglers have achieved a fresh goal of having £300,000 in commitments. The 122 investors have pledged an average of over £2,500 apiece but [...]

  • Roland Garros targeted by WTA and ATP tennis players as pay row reignited

    May 4, 2026

    The row between the world’s top tennis players and the four grand slams continues to rage on after WTA and ATP stars hit out at Roland Garros over prize money. This year’s French Open increased prize money across the board ahead of the 125th edition of the Parisian tournament – up nearly 10 per cent [...]

  • Why we can’t just dismiss Infantino’s sports diplomacy with Trump

    May 3, 2026

    Former FCDO special adviser, Flint Global’s Alan Sendorek, discusses the sport diplomacy playing out with Fifa’s Infantino and Trump at its centre. Gianni Infantino’s efforts to cultivate a visibly warm relationship with Donald Trump have been mocked in many quarters. From the award of the inaugural Fifa Peace Prize to hailing the President as ‘my [...]

  • Why Sunderland’s away kit legal row is a warning to all sports

    May 2, 2026

    An artist is taking legal action against Sunderland over the design of the club’s away kit. Lawyer and IP expert Geoff Cunningham explains the dispute. Clubs, brands and sponsors are busy finalising kit launches, merchandise and commercial campaigns for next season and a summer of international football.  But this week a dispute involving Sunderland AFC [...]

  • NBA-EuroLeague talks at an impasse, adding uncertainty to bidding process

    May 1, 2026

    With a former NBA man installed at the top of EuroLeague, conciliatory noises coming from both camps and fresh talks held this week about cooperation, the prospects of a peace deal between basketball’s two biggest club organisers looked to be better than ever. But following the meeting, at the headquarters of world governing body Fiba [...]

  • Death of Football Focus is a signal for every brand at the World Cup

    May 1, 2026

    Brands will spend fortunes on this summer’s World Cup but they should heed the BBC’s warning when scrapping Football Focus, writes Amar Singh. I grew up with Football Focus. Saturday lunchtime, Bob Wilson in a grey suit, grainy footage of some Division Two ground in the rain. It was the traditional seat-warmer for a weekend [...]

  • Winning Champions Cup players should get mega cash bonuses

    May 1, 2026

    Sometimes I think Investec Champions Cup matches with something on the line could do with even more jeopardy. Bordeaux Begles, Bath Rugby, Leinster and RC Toulon will battle it out this weekend across the Atlantic and Aviva Stadiums. But what if there was a briefcase full of cash pitchside for the winners of each of [...]

  • London music venues to open for World Cup as pubs face last orders

    April 30, 2026

    Some of London’s top music venues are making the most of early pub closures during the Fifa World Cup by opening up their doors during the football. Outernet, Electric Brixton and Colour Factory are opening their doors for England and Scotland matches – as well as a number of knockout ties – during this summer’s [...]

  • Big Bash League set for split as states reject Hundred-style sell-off

    April 30, 2026

    Cricket Australia will explore a partial sell-off of the Big Bash League after objections from some states forced it to shelve plans to seek investors in all eight teams. Queensland Cricket joined NSW Cricket in opposing proposals to copy the England and Wales Cricket Board’s sale of 49 per cent stakes in The Hundred franchises. [...]

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