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Sport Business

  • Hannah Burke interview: Aramco Team Series tipped my season into profit

    June 14, 2022

    Sharing in victory at the Aramco Team Series in Jeddah last year was more than just a welcome boost towards the end of a long season for England’s Hannah Burke.  It also marked her first success since being sidelined by injury in 2019, losing sponsors and then having to take more time away from competition [...]

  • Aramco Team Series: Why the Saudi energy and chemical giant is backing women’s golf

    June 14, 2022

    Aramco public affairs general manager Talal Al-Marri explains why the Saudi energy and chemicals giant became one of the biggest backers of women’s golf via the Aramco Team Series, and what the company looks for in a sports sponsorship. Q. How did you come to be title partners of the Aramco Team Series? A. We [...]

  • Liverpool agree club record £85m transfer fee for Benfica striker Darwin Nunez

    June 13, 2022

    Liverpool have agreed a £85m deal to make Benfica striker Darwin Nunez their record signing, the Portuguese club have confirmed. The Premier League team will pay a guaranteed £64m, plus additional performance-related fees up to a maximum of £21m. Uruguay international Nunez, who scored 34 goals in 41 games last season, is due to undergo [...]

  • Leicester and Saracens final offers far more than first versus second storyline

    June 12, 2022

    For the sixth time in the last seven seasons, the Premiership final will be contested between the sides who finished in the top two places in the table.  In Leicester Tigers and Saracens, English rugby is set to witness a clash between historic giants of the league and the newer dynasty from the capital. Saracens [...]

  • LIV Golf has won opening skirmish in tussle with PGA Tour to shape the future of the sport

    June 12, 2022

    Charl Schwartzel lifted the trophy, posed for the photographs and collected the £3.85m pay cheque but he wasn’t the only winner at the first LIV Golf Invitational, which concluded just outside London on Saturday. Also celebrating will have been Greg Norman, frontman for the new circuit hoping to lure the world’s best players, and Saudi [...]

  • LIV Golf blasts ‘vindictive’ PGA Tour as £200m series begins to backdrop of bitter row

    June 9, 2022

    LIV Golf accused the PGA Tour of being “vindictive” as the war of words between the two organisations spilled over into the first day of the £200m breakaway circuit. With what appeared to be pointed timing, the PGA Tour announced it had suspended all 17 of its members who have chosen to play the first [...]

  • Ed Warner: Team sportspeople like Gareth Bale are held to double standards over loyalty

    June 9, 2022

    Commentary stat of last weekend for me was that Gareth Bale has spent more time on a football pitch for Wales this season than for Real Madrid.  Having run down his lucrative contract with the Spanish club, Bale is now a free agent – the footballing equivalent of the golfers signing up for this week’s [...]

  • Poulter predicts more players will join LIV Golf Invitational Series

    June 8, 2022

    Ryder Cup hero Ian Poulter has predicted that more of the world’s top players will sign up to the LIV Golf Invitational Series, the £200m super league prototype which starts today at Centurion Club in Hertfordshire. Poulter, six-time major winner Phil Mickelson and former world No1 Dustin Johnson are among a 48-man field for the [...]

  • Dates announced for Aegean Messinia Pro-Am at Costa Navarino

    June 8, 2022

    The dates have been announced for what promises to be Europe’s most luxurious golf tournament later this year. The Aegean Messinia Pro-Am 2022 will take place from 14-17 September at Greece’s incredible Costa Navarino, which was named the World’s Best New Golf Development at the 2020 World Golf Awards. The inaugural 54-hole event, which will [...]

  • Average Premiership attendances fall compared to pre-pandemic figures

    June 8, 2022

    Regular season attendances in English rugby’s top flight Premiership competition are, on average, 1,000 down on pre-pandemic levels. In data crunched by City A.M. – and taking into account a series of factors – attendances in England’s top flight have fallen from 12,636 in the 2018-19 season, the last full season before the pandemic, to [...]

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