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    • Featured

      ‘Big hitter’ Baldock readies Boots makeover

      Boots remains one of the group’s best performing business lines, with a London float suggested as recently as last year. (Photo by Oli Scarff/Getty Images)

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      Scheffler dethrones Woods as PGA Tour all-time top earner after 26 years

      Scottie Scheffler, PGA Tour golfer, smiling next to the Tour Championship trophy with orange roses.

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      Jaguar reveals the Type 01’s screen-free interior

      Futuristic interior of a Jaguar car, featuring a minimalist dashboard, white steering wheel, and a sleek central console d...

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Football

  • Fifa World Cup under drone terrorism threat, security experts warn

    May 26, 2026

    Fifa World Cup organisers will be on alert amid fears domestic terror cells could surface at next month’s tournament, security experts have warned. The quadrennial tournament heads to North America next month for its next iteration – spanning 104 matches in the United States, Canada and Mexico – and keeping the millions of attending fans [...]

  • Embassy officials praise Arsenal ahead of ‘Visit Rwanda Champions League final’

    May 26, 2026

    The High Commission of Rwanda this week congratulated Arsenal on their Premier League title days before a Visit Rwanda partnership concludes at the Champions League final. The Gunners won their first domestic title in 22 years and lifted the Premier League trophy on Sunday. This weekend they have the chance to add a Champions League [...]

  • West Ham United relegation to cost London taxpayers millions

    May 25, 2026

    West Ham United’s relegation from the Premier League to the Championship will cost London taxpayers millions with the capital losing a top flight club once again. West Ham United and Tottenham Hotspur went into Sunday’s final round of matches knowing one of them would be relegated and, despite a 3-0 win over Leeds United, it [...]

  • Premier League’s new financial rules will have winners and losers

    May 25, 2026

    Incoming Squad Coast Ratio rules across the Premier League will breed a new wave of winners and losers, experts have warned. The conclusion of the Premier League season on Sunday – which saw champions Arsenal lift their first title in 22 years – aligned with the end of Profit and Sustainability Rules, where teams could [...]

  • I’m a Manchester United fan and marketing expert but Arsenal are cool

    May 25, 2026

    Arsenal’s long-awaited success on and off the field has been earned with smart, patient planning, says Pitch founder (and Man Utd supporter) Henry Chappell. As a Manchester United fan since before the Fergie years, Arsenal’s march to Premier League glory and a Champions League final is a tough watch. And it’s just as hard to [...]

  • The season finale economy: Why we undervalue the Premier League

    May 24, 2026

    With one round of Premier League fixtures remaining, the season finale is not approaching, it is here. Title races (usually) tighten, relegation battles become existential, and the casual viewer becomes a committed one. For fans, it is the most emotionally charged period of the year. For brands, it should be one of the most valuable [...]

  • Starmer urges TNT Sports to air Champions League final for free

    May 23, 2026

    Sir Keir Starmer has urged the broadcaster of the Champions League final to air the game for free next Saturday.  The Prime Minister is attempting to prevent this year becoming the first in the Champion’s Leagues 34-year history in which the final is not free to watch for British fans.  The match will be streamed [...]

  • Pep Guardiola to stay on CFG payroll after quitting Manchester City

    May 22, 2026

    Pep Guardiola is to continue working for City Football Group despite confirming his departure as manager of its flagship club, Manchester City. Guardiola will take charge of his final match on Sunday, having become the most successful manager in City history during a 10-year spell that gleaned six Premier League titles.  The former Barcelona and [...]

  • Southampton ‘Spygate’ expulsion ‘severe’, admits commission member

    May 22, 2026

    One of the members of the independent panel that kicked Southampton out of the Championship play-off final for spying says the punishment was “severe” but “necessary”. The unprecedented decision was upheld by the panel on Wednesday following a fast-tracked disciplinary process triggered when Middlesbrough spotted a Southampton staff member filming their training session ahead of [...]

  • Championship play-off final: Hull or Middlesbrough stand to gain £200m

    May 21, 2026

    Hull City and Middlesbrough will be fighting for a £200m revenue windfall this weekend in the Championship play-off final, according to Deloitte. The Tigers and Boro head to Wembley Stadium on Saturday after a week marred by Southampton’s “Skygate” looking for a spot in next season’s Premier League. And Big Four firm Deloitte’s Sports Business [...]

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