Why 2025 in sport marketing was the year that changed everything Sport Business For much of the last decade, sports marketing followed a familiar script: globalisation, digital scale and steadily inflating rights fees. In 2025, that script broke. This year forced brands, rights-holders and investors to confront harder truths about attention, technology and value, and in doing so, it reset how sport is bought, sold and measured. From [...]
UK firms eye AI spending in 2026, but skills gap threatens rollout A third of British businesses plan to invest in AI in 2026, yet new data suggests the bigger challenge may be readying staff for the technology, rather than rolling it out at speed. Research from Lloyds Bank’s recent business barometer revealed that 33 per cent of firms intend to invest in AI tools next year, [...]
Who still gets hired in the 2026 workplace? Business Britain’s labour market has probably never felt more precarious than it does now, as the struggling economy and the rapid rise of AI take effect. Redundancies are at their highest since the pandemic, unemployment has risen to 5.1 per cent, and entry-level opportunities, the traditional stepping stones for grads and young workers, have all but [...]
TikTok owner eyes $23bn AI spend amid Nvidia chip uncertainty December 23, 2025 ByteDance, TikTok’s Chinese parent company, is set to significantly ramp up its investment in AI next year, as access to Nvidia’s chips once again becomes a key fault line in the global race. ByteDance is reportedly targeting around RMB160bn (£17bn) in capital expenditure in 2026, up from roughly RMB150bn (£15.7bn) this year, with the bulk [...]
Eurostar’s new AI chatbot left customers exposed December 22, 2025 Eurostar’s shiny new AI chatbot was billed as a smarter way of helping customers. But the bot was shipped with old-fashioned security flaws that could have left customers exposed, and for weeks, nobody at the train operator seemed willing to listen. City AM can reveal that multiple security flaws were found in Eurostar’s public-facing AI [...]
AI stocks to remain dominant in 2026, analysts predict December 19, 2025 Artificial intelligence is likely to remain a “dominant theme” in markets next year, analysts predict, shaking off fears of an AI crash. St James’ Place expects AI stocks to maintain investor interest in 2026, with analysts and portfolio managers bullish on the sector’s run. Valuations of top tech stocks have been rocketing up since the [...]
12 predictions for AI in 2026 December 18, 2025 A year of building an AI business has given Lewis Liu a lot to think about. He gives us his 12 AI assumptions to live by in 2026.
‘High valuations alone rarely end a rally’ say UBS analysts on AI stock surge December 17, 2025 The rapid rise in the share prices of AI-adjacent stocks could continue well into 2026, analysts at one of Europe’s top banks have said. Valuations of top tech stocks have been running hot since the start of the year as investors rushed to build a stake in the burgeoning technology, with the US S&P 500 [...]
Google DeepMind partners with the government on AI innovation December 11, 2025 The government has struck a major deal with Google DeepMind which will see UK scientists gain priority access to its AI technologies. The Alphabet-owned AI giant will also create a new AI system aimed to cut government bureaucracy, and develop a version of Gemini – Google’s largest AI model – to be integrated into schools. [...]
Is Microsoft becoming the new Vodafone? December 11, 2025 America’s biggest tech firms – Microsoft, Amazon, Meta, Google – have thrown the kitchen sink at becoming leaders in AI. They have forked out whatever is necessary to get to the front of the race. The four firms spent a combined $16bn on capex in the first quarter of 2020. Fast-forward to the third quarter [...]