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Sport

News, features and opinion on sport and the business of sport.
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  • Matchroom could move into booming rugby in a big way, says Hearn

    May 18, 2026

    Eddie Hearn has tipped Matchroom to increase its presence in rugby union “in a big way” following the signing of England star Henry Pollock and a new wave of investment entering the club game. Hearn surprised the industry by recruiting Pollock to his new Matchroom Talent Agency in March – a first foray into rugby [...]

  • London Sports Festival Serves Up Pickleball in New Street Square

    May 18, 2026

    Central London Alliance’s London Sports Festival, in partnership with Landsec and supported by Fleet Street Quarter, is set to bring one of the world’s fastest-growing sports to the heart of the capital with the launch of a new pickleball activation at New Street Square. Pickleball is the fast-paced, social sport that has taken the world [...]

  • Rai sees season prize money jump 700 per cent after US PGA Championship win

    May 18, 2026

    Aaron Rai saw his total prize money for the season rise by 700 per cent after winning the US PGA Championship on Sunday. Staffordshire-born Rai became the first Englishman to win the Wanamaker Trophy in over a century when he won by three shots, from Jon Rahm and Alex Smalley, at Aronimink Golf Club. And [...]

  • Exclusive: F1 Academy launch partnership with Unilever’s Dirt is Good

    May 18, 2026

    Unilever brand Dirt Is Good will today announce a partnership with the all-female racing series F1 Academy, City AM can reveal. The laundry group, which counts OMO, Persil, breeze and Skip within its brand portfolio, has signed a multi-year deal with the single-seater series which will begin this weekend in Canada. F1 Academy is an [...]

  • Fifa World Cup under major threat of cyber terrorism

    May 18, 2026

    The 2026 Fifa World Cup could be the victim of the largest volume of cyber terrorism and hacktivism events in sporting history. The sheer scale of next month’s tournament – which is being hosted across Canada, the United States and Mexico – could play into the hands of rogue states and groups looking to cause [...]

  • Premier League + and why owning the broadcast isn’t owning the fan

    May 17, 2026

    The Premier League and Uefa’s moves into streaming platforms misunderstand the way fans want to consume football, says George Gilmore. In the last few months, the two leading lights in global club football, the Premier League and Uefa, have announced they will be launching direct-to-consumer broadcast offerings. In so doing, a revolutionary, if predictable, moment [...]

  • Britain takes first steps on journey to 2040s North of England Olympics bid

    May 17, 2026

    The first steps have been taken to see Great Britain host the Olympics, in the North of England, for the first time since London 2012. The government this morning commissioned an “initial strategic assessment” into the potential for the North of England to stage the quadrennial games in the 2040s. Though any decision to bid [...]

  • London Marathon’s staggering popularity isn’t about running at all

    May 16, 2026

    Why does one in 50 UK adults want to run the London Marathon? Maybe because it’s an oasis of joy in a desert of doldrums, says Matt Readman. During the Great Depression of the 1930s, as breadlines lengthened and unemployment spread across entire cities, something unexpected happened: people laughed more.  Or at least, they looked [...]

  • Championship clubs up promotion gamble by adopting new financial rules

    May 15, 2026

    Loss-making Championship clubs have raised the stakes in their £1.2bn gamble to reach the Premier League by voting in new financial rules. Teams in the second tier have agreed to adopt a framework based on squad cost ratio (SCR), similar to those set to be implemented in the top division, from next season. The new [...]

  • Hearts: Fan ownership, Tony Bloom and upsetting the Old Firm status quo

    May 15, 2026

    A decade ago Leicester City beat odds of 5000/1 to win the Premier League. Hearts could replicate that level of upset on Saturday in the Scottish Premiership. Because for the first time since 1985 one of Rangers or Celtic may not lift the title. Forty years ago it was Aberdeen under Sir Alex Ferguson, this [...]

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