If the advice is free, who is really paying for it? Partner There is an old line from Silicon Valley: If you’re not paying for the product, you are the product. It was originally used to describe the internet economy. Free search. Free social media. Free platforms. Free tools. Services that appeared to cost the user nothing, but were monetised elsewhere through advertising, data, attention or influence. [...]
Building a community of thriving professionals Partner The debate about where people work has largely been settled. The new question is harder: why would anyone choose to come in when they don’t have to? Salary matters. Career progression matters. But the businesses winning the talent conversation right now have figured out something else: the quality of the environment you spend eight hours [...]
Google built the internet economy. AI is rewriting it. Partner For the last two decades, most businesses have competed for visibility. Google rankings, paid search, website traffic, marketplace positioning and social reach became the foundations of modern customer acquisition. Entire industries were built around helping brands climb search results, generate clicks and capture online demand more efficiently than competitors. That ecosystem created clear winners. Companies [...]
The AI panic about offices may be premature March 25, 2026 The AI Narrative vs Reality If you listened only to the headlines, you would think artificial intelligence (AI) is about to empty the office. Every few weeks brings another prediction that AI will replace huge swathes of white-collar jobs, with the inevitable conclusion that fewer workers will mean less demand for office space. On the [...]
Why serviced offices are still mispriced and why that’s starting to change February 27, 2026 As offices shift toward hospitality and operational value, a familiar tension is emerging in capital markets:how do you value a building when the income looks more like a business than a lease? For many investors, serviced and flexible offices still sit in an uncomfortable grey area. They don’t fit neatly into traditional valuation models, and [...]
The next shift isn’t about space. It’s about service. February 25, 2026 If 2026 is the year the office market resets, the next question is simple: where does the value actually come from? The answer isn’t square footage. It’s operations. For years, offices were treated as static assets. Build it, lease it, collect the rent. That model worked when capital was cheap and occupiers were less demanding. [...]
The office isn’t broken. The model was. February 20, 2026 For the first time in a long time, the office market looks set to turn in 2026. Not because sentiment has suddenly improved, but because the fundamentals are finally lining up. Property cycles don’t reset on headlines. They reset when the maths starts working again, and that moment is approaching. Over the last decade, offices [...]
