Sports hospitality has never been this good – but which sport does it best? Sponsored It’s impossible to start this column without a mention of England and the World Cup. It felt like interest levels were low at the start of the tournament but England’s heroic performance in Mexico and their nervy win against Norway has got the whole country behind them. Will football finally be coming home? One thing’s [...]
Pubs to pour five million extra pints during England v Norway World Cup clash Hospitality Pubs are set to score their biggest boost yet for the World Cup when they pour more than five million extra pints during England’s game against Norway this Saturday. As many as 5.5m more pints will be served to thirsty England fans while the Three Lions face off in the quarter final in Miami, bringing [...]
It’s coming home… Where to watch the England World Cup Quarter Final Life&Style The England World Cup match is at 10PM this Saturday and plenty of London venues are already promoting packages, with booking strongly advised. It’s an easier, more sociable time to watch the football this time around – so book before the end of the week to secure tables. Fan activity is said to be so [...]
Young’s pubs score World Cup trading boost July 7, 2026 Young’s has seen a surge in trading as a result of England’s success so far in the World Cup, the pub operator said. The FTSE-listed hospitality firm said its nine per cent jump in revenue in the last 14 weeks was in part driven by the initial stages of the World Cup, where England has [...]
No Wales? No problem: Why I travelled to the World Cup even though my team weren’t there July 7, 2026 He bought tickets to see Wales play in the World Cup before they lost their place. Can Gav Murphy find solace in California despite the lack of his beloved national team? Despite everyone and everything – we are still here!” The words of the Welsh football team’s unofficial anthem, Yma o Hyd, rang out around [...]
Pubs toast England World Cup victory over Mexico July 6, 2026 British pubs served more than six million pints during England’s World Cup victory against Mexico in the early hours of Monday morning. The UK’s hospitality sector was handed a boost after the government decided to allow pubs to stay open until 5am, having initially extended licensing hours until only 1am. The country’s pubs made the [...]
World Cup: Boost for pubs as Brits set to buy 1m pints during England vs Mexico July 4, 2026 Brits are poised to buy one million extra pints throughout the England and Mexico’s World Cup showdown, in what is set to be the one of the booziest Sunday nights the country has ever seen. The fixture in Mexico City – which will kick off at 1am BST – is expected to spark a major [...]
Pull an all-nighter for the 1AM England World Cup game at these London pubs July 2, 2026 After a nail-biting game last night Londoners are preparing to watch this weekend’s England World Cup fixture, although the kick off is at the rather unconventional time of 1AM on Monday morning. If you’re staying up on Sunday night into Monday morning to watch the game, there are plenty of options for places to book. [...]
England draw with Ghana worth £20m extra to British pubs June 24, 2026 England’s lacklustre 0-0 draw against Ghana may have lacked fizz but hospitality industry experts estimate it was worth an extra £20m in trade for Britain’s pubs. Thomas Tuchel’s men were held to a goalless 90 minutes in Boston on Tuesday but the late kick-off and blistering weather proved a boon to boozers up and down [...]
Politics and football have more in common than you think June 18, 2026 If politics is showbiz for ugly people, it might also be seen as sport for the unathletic. It often carries the same partisanship, the obsession with obscure statistics, and the familiar pattern of renewed hope, only to be dampened by reality, says John Oxley By the time you read things, two things will have happened [...]