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world cup 2026

  • Pubs to pour five million extra pints during England v Norway World Cup clash

    Hospitality

    Pubs are set to score their biggest boost yet for the World Cup when they pour more than five million extra pints during England’s game against Norway this Saturday. As many as 5.5m more pints will be served to thirsty England fans while the Three Lions face off in the quarter final in Miami, bringing [...]

    Exciting World Cup action as players compete energetically on the field, showcasing intense athleticism and global sportsm...
  • It’s coming home… Where to watch the England World Cup Quarter Final

    Life&Style

    The England World Cup match is at 10PM this Saturday and plenty of London venues are already promoting packages, with booking strongly advised. It’s an easier, more sociable time to watch the football this time around – so book before the end of the week to secure tables. Fan activity is said to be so [...]

    Breaking news conference with business leaders discussing economic strategies, panelists seated at table with microphones.
  • Young’s pubs score World Cup trading boost

    Hospitality

    Young’s has seen a surge in trading as a result of England’s success so far in the World Cup, the pub operator said.  The FTSE-listed hospitality firm said its nine per cent jump in revenue in the last 14 weeks was in part driven by the initial stages of the World Cup, where England has [...]

    Youngs pub bustling with patrons enjoying drinks, cozy interior, and lively atmosphere in a popular neighborhood setting
  • No Wales? No problem: Why I travelled to the World Cup even though my team weren’t there

    July 7, 2026

    He bought tickets to see Wales play in the World Cup before they lost their place. Can Gav Murphy find solace in California despite the lack of his beloved national team? Despite everyone and everything – we are still here!” The words of the Welsh football team’s unofficial anthem, Yma o Hyd, rang out around [...]

  • Pubs toast England World Cup victory over Mexico

    July 6, 2026

    British pubs served more than six million pints during England’s World Cup victory against Mexico in the early hours of Monday morning. The UK’s hospitality sector was handed a boost after the government decided to allow pubs to stay open until 5am, having initially extended licensing hours until only 1am.  The country’s pubs made the [...]

  • World Cup: Boost for pubs as Brits set to buy 1m pints during England vs Mexico 

    July 4, 2026

    Brits are poised to buy one million extra pints throughout the England and Mexico’s World Cup showdown, in what is set to be the one of the booziest Sunday nights the country has ever seen. The fixture in Mexico City – which will kick off at 1am BST – is expected to spark a major [...]

  • Pull an all-nighter for the 1AM England World Cup game at these London pubs

    July 2, 2026

    After a nail-biting game last night Londoners are preparing to watch this weekend’s England World Cup fixture, although the kick off is at the rather unconventional time of 1AM on Monday morning. If you’re staying up on Sunday night into Monday morning to watch the game, there are plenty of options for places to book. [...]

  • England draw with Ghana worth £20m extra to British pubs

    June 24, 2026

    England’s lacklustre 0-0 draw against Ghana may have lacked fizz but hospitality industry experts estimate it was worth an extra £20m in trade for Britain’s pubs. Thomas Tuchel’s men were held to a goalless 90 minutes in Boston on Tuesday but the late kick-off and blistering weather proved a boon to boozers up and down [...]

  • Politics and football have more in common than you think

    June 18, 2026

    If politics is showbiz for ugly people, it might also be seen as sport for the unathletic. It often carries the same partisanship, the obsession with obscure statistics, and the familiar pattern of renewed hope, only to be dampened by reality, says John Oxley By the time you read things, two things will have happened [...]

  • Hydration breaks: World Cup ad cost could eclipse Super Bowl’s $7m price tag

    June 17, 2026

    Ads during hydration breaks at the Fifa World Cup final could cost more than a Super Bowl commercial, according to one of the world’s biggest advertising groups. This year’s World Cup in North America and Mexico has introduced a drinks break during each half of football, effectively cutting the game into quarters, like many US [...]

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