World Cup: Boost for pubs as Brits set to buy 1m pints during England vs Mexico July 4, 2026 Brits are poised to buy one million extra pints throughout the England and Mexico’s World Cup showdown, in what is set to be the one of the booziest Sunday nights the country has ever seen. The fixture in Mexico City – which will kick off at 1am BST – is expected to spark a major [...]
Pull an all-nighter for the 1AM England World Cup game at these London pubs July 2, 2026 After a nail-biting game last night Londoners are preparing to watch this weekend’s England World Cup fixture, although the kick off is at the rather unconventional time of 1AM on Monday morning. If you’re staying up on Sunday night into Monday morning to watch the game, there are plenty of options for places to book. [...]
England draw with Ghana worth £20m extra to British pubs June 24, 2026 England’s lacklustre 0-0 draw against Ghana may have lacked fizz but hospitality industry experts estimate it was worth an extra £20m in trade for Britain’s pubs. Thomas Tuchel’s men were held to a goalless 90 minutes in Boston on Tuesday but the late kick-off and blistering weather proved a boon to boozers up and down [...]
Politics and football have more in common than you think June 18, 2026 If politics is showbiz for ugly people, it might also be seen as sport for the unathletic. It often carries the same partisanship, the obsession with obscure statistics, and the familiar pattern of renewed hope, only to be dampened by reality, says John Oxley By the time you read things, two things will have happened [...]
Hydration breaks: World Cup ad cost could eclipse Super Bowl’s $7m price tag June 17, 2026 Ads during hydration breaks at the Fifa World Cup final could cost more than a Super Bowl commercial, according to one of the world’s biggest advertising groups. This year’s World Cup in North America and Mexico has introduced a drinks break during each half of football, effectively cutting the game into quarters, like many US [...]