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Women's Super League

  • Scrap Saturday 3pm blackout for women’s football, MPs urge government

    Sport Business

    MPs have urged the UK government to intervene and remove the Saturday 3pm blackout for women’s football in order to inspire the next generation of Lionesses. The Culture, Media and Sport select committee says ministers should demand English football chiefs exempt the Women’s Super League from the ban on matches being broadcast live in the [...]

    Breaking news concept with dynamic digital globe, vibrant stock market graphs, and futuristic technology elements.
  • London City Lionesses CEO Martin Semmens: ‘We want to be sustainable’

    Sport Business

    London City Lionesses may have made their presence felt in the Women’s Super League by spending big on star signings such as Grace Geyoro, but Michele Kang’s riches are going on much more besides. It should probably come as no surprise that Kang applies the same attention to detail that made her a billionaire in [...]

    Business professionals in a conference room discussing strategic planning with charts and graphs displayed on a large screen.
  • Michele Kang committed to funding London City Lionesses after £10.6m loss

    Sport Business

    London City Lionesses chiefs insist Michele Kang will continue to fund the club’s growth after they posted a £10.6m loss for the 2024-25 season, when they won promotion to the Women’s Super League. US billionaire Kang, who also owns French side OL Lyonnes and NWSL team Washington Spirit, injected £12.5m into London City Lionesses via [...]

    Breaking news conference with business leaders discussing economic trends and future strategies at a corporate event.
  • Women’s Super League fans spend more on matchdays than Premier League counterparts

    March 12, 2026

    Football fans attending Women’s Super League matches spend more than those going to Premier League games, according to new research commissioned by Barclays. Fan spend per matchday, excluding tickets, averaged £145 for supporters in the WSL compared with £138 in the Premier League, the research found. Non-food spending – merchandise and match programme – was [...]

  • Tottenham Hotspur Women MD: ‘We want to be challenging for the WSL’

    March 10, 2026

    You could be forgiven for thinking that it’s all doom and gloom at Tottenham Hotspur, but there is a good news story unfolding in N17. While the men’s team toil to stay in the Premier League as their mortal enemies from down the road close in on the title, Spurs Women are on a gloriously [...]

  • Women’s Super League chief paid £531,000 as it made £2.4m loss

    January 29, 2026

    The highest earner at the independent company set up to run the Women’s Super League, believed to be chief executive Nikki Doucet, was paid £531,000 as it made a £2.4m loss. Accounts published by Companies House reveal the finances in the first year of Women’s Super League Football Limited, which took over management of the [...]

  • Regional stadiums: the infrastructure solution for WSL and women’s football?

    January 18, 2026

    Women’s football is one of the fastest growing sports and investment opportunities in the UK right now – think Michelle Kang’s cash injection at London City Lionesses or Alexis Ohanian’s £20m investment in Chelsea Women.  In the 2023/24 season Deloitte reported that the 12 Women’s Super League (WSL) football clubs generated an aggregate revenue of £65m [...]

  • London City Lionesses score deal as Mastercard doubles down on Kang

    December 5, 2025

    Mastercard has expanded its partnership with Michele Kang’s stable of women’s football clubs by becoming a sponsor of London City Lionesses.  The company has become official payments partner as part of a wider deal with the club that will see it offer cardholders and supporters “Priceless” matchday experiences, including meeting players and mascot opportunities. Mastercard [...]

  • ‘Next-level unprofessional’ cup draw adds to club concerns over WSL

    November 26, 2025

    Women’s Super League chiefs are facing widespread discontent over their handling of the professional game following a shambolic League Cup draw live-streamed on TikTok.  It is understood that at least four clubs were unhappy with the draw, which was performed by influencer GK Barry and described to City AM by one witness as “next-level unprofessional”. [...]

  • Why brands can learn from sports teams about earning fandom

    November 18, 2025

    Brands shouldn’t start imitating sports teams but they do need to understand how fandom makes them so powerful, writes Sarah Hackett. Inflation, tough market conditions and uncertainty around the upcoming Budget are forcing us to make challenging financial choices. Two-thirds of consumers now say that price matters far more than it did before. Our loyalty [...]

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